Influencer Marketing Intern

CashKaro.com; Gurugram District; On-site; INR 201,000 - 335,000; Full time

Benefits offered by this job

Lunch and snacks in office

Learning & Development programs

Cross-functional exposure

Team events

Job summary

CashKaro, India's largest cashback app, is seeking a creative Influencer Marketing Intern to join our marketing team. You will work with creators on Instagram, YouTube, and emerging channels to support brand awareness, engagement, and reach.

You will identify influencers, coordinate campaigns end-to-end, track performance, and stay on top of social media trends, gaining hands-on experience in a fast-paced consumer internet company.

Qualifications

• Strong verbal and written communication skills.
• Good stakeholder coordination and follow-up ability.
• Strong interest in influencer marketing and digital content.
• Familiarity with Instagram, YouTube, and social media trends.
• Basic understanding of campaign performance metrics.

Responsibilities

• Identify relevant micro and macro influencers based on campaign objectives.
• Research creator profiles, audience relevance, engagement, and content fit.
• Reach out to influencers for collaborations and partnerships.
• Coordinate end-to-end influencer campaigns and manage timelines.
• Track reach, engagement, views, and clicks; prepare reports.
• Stay updated with social media trends and brainstorm ideas.

Skills

Communication

Coordination

Social media awareness

Research & analysis

Excel / Google Sheets

Tools

Excel

Google Sheets

Job description

CashKaro is India's largest cashback app, helping users earn real cashback on purchases

across 1,500+ e-commerce brands like Amazon, Flipkart, and Myntra. Cashback is paid on

top of all existing discounts and can be transferred directly to a bank account, making

CashKaro the smartest way to shop online.

We are the #1 performance marketing partner for e-commerce in India, driving ₹10,000 Cr in

annual GMV for our brand partners. Founded in 2013 by Rohan and Swati Bhargava,

CashKaro has raised over ₹250 Cr in funding from marquee investors including the late Mr.

Ratan Tata, and has scaled to ₹600 Cr in revenues - growing over 70% in FY26.

Our sister platform, EarnKaro, is India's #1 affiliate marketing platform. It empowers content

creators, homemakers, students, and micro-influencers to monetise their reach by sharing

affiliate links from Amazon, Flipkart, and 250+ brands. Top creators on EarnKaro earn up to

₹40 lakhs a month. With 80% market share on Telegram, EarnKaro is one of the largest

affiliate traffic drivers for e-commerce in the country.

The group also operates BankKaro, enabling users to compare and apply for credit cards,

loans, and other financial products - making smarter financial decisions accessible to all.

Role Overview

We are looking for a creative, detail-oriented, and enthusiastic Influencer Marketing Intern

to join our marketing team.

The candidate will work closely with influencers across platforms such as Instagram,

YouTube, and other emerging channels to support campaigns focused on brand awareness,

engagement, and reach.

Key Responsibilities

• Identify relevant micro and macro influencers across platforms based on campaign objectives
• Research creator profiles, audience relevance, engagement, and content fit
• Reach out to influencers for potential collaborations and partnerships

2. Campaign Coordination & Execution

• Support end-to-end coordination of influencer campaigns
• Manage collaboration timelines, deliverables, approvals, and follow-ups
• Coordinate barter and paid collaborations where required

3. Performance Tracking & Reporting

• Track campaign performance metrics such as reach, engagement, views, clicks, and overall impact
• Maintain campaign trackers and assist in reporting outcomes
• Help identify learnings and improvement opportunities from campaigns

4. Trend Research & Content Awareness

• Stay updated with social media trends, viral formats, meme culture, and creator content trends
• Suggest relevant influencer/content ideas aligned with brand objectives

Required Skills

1. Communication & Coordination

• Strong verbal and written communication skills
• Good stakeholder coordination and follow-up ability

2. Social Media & Trend Awareness

• Strong interest in influencer marketing, creator economy, and digital content
• Familiarity with Instagram, YouTube, and social media content trends

3. Research & Analytical Skills

• Comfortable with internet research and creator discovery
• Basic understanding of campaign performance metrics

4. Tools & Execution

• Basic proficiency in Excel / Google Sheets
• Organized and detail-oriented approach to tracking and execution

Who Should Apply

• Candidates passionate about influencer marketing, creator-led campaigns, and social media
• Individuals who actively follow creators, trends, memes, and internet culture
• Candidates looking to gain hands-on experience in a fast-paced consumer internet

Why Join CashKaro?

• Real Ownership, Real Impact - You're not a cog in a machine. You work directly on products and decisions that move the needle for a platform used by millions of Indians every day.
• Innovative Culture - No unnecessary layers, no committee lags. We move fast, back good ideas, and give people the space to build, experiment, and grow.
• Learning & Development - Structured L&D programs, cross-functional exposure, and a team that believes your growth is the company's growth.
• Food, Sorted - Daily lunch and snacks in office. One less thing to worry about.
• We Celebrate Everything - Festivals, birthdays, work anniversaries, life milestones. If it matters to you, it matters to us.
• Community, Not Just Colleagues - Team events, outings, dinner meetups, and the kind of in-office culture where people actually like showing up.
• Diverse by Design - We believe the best ideas come from the most varied rooms. Different backgrounds, different perspectives - that's not a policy, it's how we operate.