HTML Developer

Artech L.L.C.; Mumbai; On-site; INR 600,000 - 1,200,000; Full time

Job summary

Artech L.L.C. in Mumbai seeks a mid-level QA specialist to create, modify, and test HTML templates and email content for Marketing Automation platforms such as Braze, Salesforce Marketing Cloud, and Adobe.

You will perform thorough quality checks, troubleshoot rendering across email clients, ensure compliance with best practices, and maintain documentation to support ongoing campaigns.

Qualifications

• Proficiency in HTML coding for responsive emails.
• Experience with marketing automation platforms (Braze, Salesforce Marketing Cloud).
• Ability to perform thorough QA checks on email templates and content.
• Strong troubleshooting and problem-solving skills.
• Excellent attention to detail and documentation habits.

Responsibilities

• Create, modify, and test HTML email templates for multiple clients and devices.
• Perform quality checks on content, links, and personalization.
• Troubleshoot rendering issues across Outlook, Gmail, Apple Mail and other clients.
• Coordinate with PM and dev teams to implement templates and fix issues.
• Maintain documentation of coding guidelines and QA processes.

Skills

HTML coding

Quality Assurance

Email testing

Troubleshooting

Attention to detail

Tools

Braze platform

Salesforce Marketing Cloud

Adobe / ESPs

Job description

Total Exp: 7 to 8yrs & Tech role we are looking for Mumbai Location

Create, modify, and test HTML templates and email content in Marketing Automation platforms like Salesforce Marketing Cloud. Adobe etc. to ensure they display correctly and consistently across various email clients and devices.

Quality Assurance:

• Perform thorough quality checks on email templates, dynamic content, and landing pages to verify the accuracy of content, links, and dynamic personalization.
• Troubleshoot and fix rendering issues that may occur in different email clients (e.g., Outlook, Gmail, Apple Mail) and various devices (desktop, mobile, tablets)..

Email Testing:

• Conduct comprehensive testing of email campaigns, including A/B testing, to optimize deliverability and engagement.

Compliance and Best Practices:

• Ensure email campaigns adhere to email marketing best practices, data privacy regulations, and anti-spam laws.
• Work closely with the project manager and development teams to implement email templates and troubleshoot technical issues.

Documentation:

• Maintain detailed documentation of email templates, coding guidelines, and QA processes to ensure consistency and knowledge sharing within the team.
• Stay up to date with the latest trends, technologies, and email marketing best practices to continually improve the quality and effectiveness of email campaigns.

Work Orchestration and Data hygiene:

• Fully understand ticketing/request management tool and accurately record updates, data points, timestamps etc. to provide seamless experience to both internal and external stakeholders.
• Adhere to all Desktop Procedures (DTPs) / Standard Operating Procedures (SOP) along with checklist and other important process document to carry out all required tasks.
• Complete all required reports so that accurate numbers are reported to both client and leadership

Must Have Skills:

• Proficiency in HTML: Strong knowledge of HTML coding, including the ability to hand-code responsive emails that render correctly on various devices and email clients.
• Marketing platform experience: Experience in working with Braze or a similar marketing automation platform for building and deploying email campaigns.
• Email Testing: Familiarity with email testing tools and techniques to identify and address rendering issues across different email clients and devices.
• Quality Assurance: Excellent attention to detail and the ability to perform thorough quality checks on email content to ensure accuracy and functionality.
• Problem-Solving: Strong troubleshooting skills to diagnose and resolve technical issues related to email rendering and coding.