Hospital Marketing Executive

Shiva Texyarn Limited; Coimbatore District; On-site; INR 223,000 - 335,000; Full time

Benefits offered by this job

Provident Fund

Food

Travel Allowances

Leave Encashment

Job summary

Shiva Texyarn Limited seeks a marketing professional to develop and implement campaigns promoting hospital services. You will conduct field visits to doctors, clinics, and corporates to drive referrals and organize health camps and seminars.

You will also create marketing materials, coordinate with digital teams for SEO and social promotions, and manage on-site branding. Travel and strong communication are essential for success.

Qualifications

• Must have strong communication and interpersonal skills.
• Good understanding of healthcare industry trends.
• Strong negotiation and networking abilities.
• Willingness to travel and conduct field visits.

Responsibilities

• Develop and implement marketing campaigns to promote hospital services.
• Conduct field visits to doctors, clinics, and corporate offices to generate referrals.
• Organize health camps, awareness programs, and seminars.
• Build and maintain relationships with physicians, referral doctors, and corporate clients.
• Prepare marketing materials such as brochures, flyers, and digital content.
• Track market trends and competitor activities to enhance service branding.
• Coordinate with digital marketing teams for SEO and online promotions.
• Handle branding within hospital premises (banners, signage).
• Monitor campaign effectiveness and lead conversion; report results.
• Support PR activities and media tasks as needed.

Skills

Strong communication

Interpersonal skills

Healthcare trends

Negotiation

Networking

Fieldwork travel

Job description

Role & responsibilities

• Develop and implement marketing campaigns to promote hospital services and specialties.
• Conduct field visits to doctors, clinics, corporate offices, and referral sources to generate patient referrals.
• Organize health camps, awareness programs, seminars, and other promotional events.
• Build and maintain strong relationships with physicians, referral doctors, and corporate clients.
• Prepare marketing materials such as brochures, flyers, digital content, and social media posts.
• Track market trends, competitor activities, and gather feedback to enhance service quality and branding.
• Coordinate with digital marketing teams/agencies for SEO, social media, and online promotions.
• Handle branding within the hospital premises (banners, standees, signage).
• Monitor and report on the effectiveness of marketing campaigns and lead conversion.
• Support PR activities and handle media-related tasks as needed.

Preferred candidate profile

• Strong communication and interpersonal skills
• Good knowledge of healthcare industry trends
• Negotiation and networking ability
• Willingness to travel and conduct fieldwork

Job Types: Full-time, Permanen

Benefits:

• Provident Fund
• Food
• Travel AllowancesLeave Encashment
• Pay: 20,000.00 - 30,000.00 per month

Contact : 8825809203