Hiring - Sales Officer (General Trade ) -Mysuru

Healthkart

Mysuru

On-site

INR 180,000 - 300,000

Full time

3 days ago
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Job summary

Healthkart in Mysuru is seeking a Sales Officer with 1+ years of experience to drive General Trade and Modern Trade sales. The role focuses on daily market visits, distributor and retailer expansion, and ensuring product visibility and stock availability.

You will plan routes, engage store managers, and collect market feedback to support promotions and brand growth in a nutraceutical portfolio.

Qualifications

  • 1+ years of experience in sales, preferably in FMCG/Nutraceuticals.

Responsibilities

  • Daily market visits to 20-25 retailers in General Trade; achieve monthly sales targets by expanding distributor/retailer base.
  • Build strong distributor relationships to ensure product availability and optimal stock levels.
  • Engage retailers, ensure brand visibility, and manage promotions and activations in GT and MT.
  • Plan routes to maximize coverage and efficiency of daily market visits.
  • Gather pricing, promotions, and competitor feedback from retailers and distributors.

Skills

Retail sales
Distributor management
Route planning
Market visits

Job description

Job description
Job Specification:-

Position:-Sales Officer

Location :- Mysuru

Experience :- 1 years +

Industry:- Nutraceutical

Channel:- General Trade/Modern Trade

Job Description:- General Trade.

1. Sales Target Achievement: Daily market visit and cover 20-25 retailers daily basis as per monthly travel plan. Achieve monthly and quarterly sales targets in General Trade by expanding the distributor and retailer base.

2. Distributor Management: Build strong relationships with distributors, ensuring product availability and maintaining optimum stock levels.

3. Retailer Engagement: Conduct regular market visits to assess retailer performance, manage relationships, and ensure visibility of the brand in outlets.

4. Route Planning: Plan and execute the sales route for daily market visits to maximize coverage and improve product penetration.

5. Market Feedback: Gather feedback from retailers and distributors on pricing, promotions, competitor activity, and product acceptance.

Modern Trade (MT):
  1. Store Management: Work closely with key accounts, supermarkets, and hypermarkets to drive sales and ensure product visibility.
  2. Planogram Compliance: Ensure the brands products are displayed according to planogram guidelines and that promotional displays are set up correctly.
  3. Stock Management: Monitor stock levels in stores, coordinating with supply chain and merchandising teams to avoid out-of-stock situations.
  4. Relationship Building: Build and maintain strong relationships with store managers, buyers, and category managers to ensure smooth operations.
  5. Promotions & Activations: Implement promotional campaigns, in-store activations, and other initiatives to boost sales and brand awareness.
Key Performance Indicators (KPIs):
  • Achievement of monthly and quarterly sales targets.
  • Growth in the number of active retailers and stores.
  • Improvement in product visibility and brand presence in both GT and MT.
  • Effective distributor and store relationship management.
  • Read in out-of-stock issues and improvement in stock rotation.
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