Hiring For Area Sales Manager

Fresca Foods, Inc.; Aligarh; On-site; INR 900,000 - 1,500,000; Full time

Job summary

Fresca Foods, Inc. in Aligarh region is seeking a capable Area Sales Manager to implement coverage and distribution plans, drive execution of the sales calendar, and lead a team across traditional channels.

You will appoint distributors, set targets, coordinate marketing activities, and ensure timely reporting while maintaining manpower and strong customer relationships within the territory.

Qualifications

• UG/PG education with MBA/PGDM preferred.
• Experience in FMCG markets and team management.
• Strong leadership and distribution planning skills.

Responsibilities

• Appointment of distributors / stockists / super stockists.
• Achieve townwise and marketwise targets per PJPs.
• Establish coverage and display objectives for sales officers.
• Set PJPs for all sales officers.
• Set month/week/day objectives and reporting cadence.
• Appoint distributors and distributor salesmen per profile.
• Break objectives and ensure timely reporting.
• Conduct weekly and monthly review meetings.
• Coordinate with RSM on marketing activities in territory.
• Execute market contact plans and report to RSM/GM-Sales.
• Implement training calendar in the region.
• Ensure distributor claims are processed timely.
• Focus on Traditional Channels for distribution and volumes.
• Update supervisor on market developments.
• Maintain manpower in territory; fill vacancies promptly.
• Address consumer/trade issues promptly.
• Hold distributor meetings every six months.

Skills

Leadership

Communication

Strategic Sales Planning

Adaptability and resilience

Building relationships

Negotiation

Analytical and problem-solving

Customer relationship management

Education

Bachelor's degree

MBA/PGDM

Job description

ob Description

DEPARTMENT: Beverage Sales

REPORTING:

FUNCTIONAL : RSM ADMINISTRATIVE : RSM

REPORTEES:

DIRECT: Area Sales Officers / Area sales executive

KEY SKILS:

• Leadership
• Communication
• Strategic Sales Planning
• Adaptability and resilience
• Building relationships
• Negotiation
• Analytical and problem-solving
• Customer relationship management

CO-ORDINATES WITH

DISTRIBUTORS, SUPER STOCKIEST.

JOB PURPOSE

Execute coverage and distribution plans for his territory. Drive execution of the sales and distribution calendar and agenda daily, weekly, monthly

Responsibilities:

• Appointment of town wise/area wise distributors / stockiest / super stockiest.
• Achievement Primary and Secondary Targets town wise and market wise as per the PJPs of all Sales Officer
• Under the guidance of RSM - establish coverage, distribution and display objectives for all the sales officers - distributor wise
• Establish PJPs for all the sales officers
• Establish primary and secondary targets - town wise and market wise as per the PJPs of all sales officers
• Appoint all the agreed number of distributors and distributor salesmen to achieve sales, coverage and distribution objectives. Refer to induction manual for the profile of distributors to be appointed
• Break their objectives - month wise, weekly and day wise and strictly follow the system of reporting accordingly
• Conduct review meetings on weekly and monthly basis and review the efficiency of your SOs and report to RSM
• Co-ordinate with RSM and execute all the marketing and brand activities as per the agreed calendar in your territory
• Execute all market contact plans as agreed with the RSM and report periodically to the RSM/ GM-Sales
• Implement the agreed training calendar in your region
• Ensure that your team raises self and their distributor claims on time and you approve the same on time and forward them for authorization to your RSM
• Have a clear focus on Traditional Channels. to build Distribution, Visibility and volumes
• Regularly up-date your immediate supervisor on all market developments and opportunities
• Ensure that you maintain the budgeted manpower in your territory across the year
• Fill-up all the vacancies in your territory on time with the help of your RSM / GM-Sales and personnel department
• Attend to all issues whether it is a consumer complaints or trade related ones without any delay to maintain healthy hygiene in your territory
• Conduct once in six-month distributor meeting to review business progress and build relationship

Preferred candidate profile

Education:(UG - Any Graduate - Any Specialization) AND (PG - MBA/PGDM) KNOWLEDGE IN DEPTH: Team Management Strong understanding of FMCG Markets Perks and benefits

Best IN THE Industries

Regards

Somi Ghosh

7838204667