Hindi Content Writer-Nation with Namo-Contractual

Nation with Namo; New Delhi; On-site; INR 400,000 - 750,000; Full time

Job summary

Nation with Namo is seeking a contracted Content Writer with strong Hindi skills to craft political/public affairs content. You will guide ideas, provide content for Art Directors and Video Editors, and create posts, banners and captions for social channels.

Expect long hours, weekend work, and a fast-paced, dynamic environment. The ideal candidate has 2–5 years of experience, a portfolio in political writing, and proficiency in long-form and short-form content creation with SEO awareness.

Qualifications

• Minimum undergraduate degree with 2–5 years experience in content writing or journalism.
• Strong command of Hindi with excellent grammar and style.
• Ability to create ideas, provide content and direction to Art Directors and Video Editors.
• Experience crafting posts, ads, banners for social media and knowledge of YouTube trends.
• Willingness to work long hours and weekends in a fast-paced political content environment.

Responsibilities

• Create content and assist with translations and research docs.
• Develop long-form captions, scripts for videos, and trending short-form content.
• Adapt tone and messaging to maximize virality and audience engagement.
• Ensure consistency in brand voice across platforms and SEO-friendly content strategies.

Skills

Hindi language proficiency

Content writing

Communication skills

Teamwork

Storytelling

Video scripting

Education

Undergraduate degree

Job description

Position Requirements:

• Understand, compile and articulate political ideas and objectives and philosophy into public messaging customized for the topic, speaker, and intended audience. Understand a diverse range of inputs and effectively integrate them in a coherent manner.
• Conceptualize and articulate politically relevant thematic ideas and statements for key players.
• Candidates should have strong command over Hindi language and should be able to create ideas, provide content and direction to Art Directors and Video Editors.
• While this is an interesting proposition and comes with enormous exposure, it also raises

expectations on maintenance of confidentiality, display of exemplary client management skills and

most importantly, on performance.

• Work on Research docs, help with translations and other ad hoc work as well
• The job will require long working hours and weekend work.
• The role requires intelligent, passionate, and self-driven professionals with a clear understanding of Indian politics. The candidate should possess excellent communication and language skills, teamwork, thought leadership and should be able to deliver effectively in a fast-paced, highly dynamic work environment.

In addition to this:

• The candidate should be well versed in Hindi with good understanding of grammar and styles.
• The candidate should be able to work on short deadlines and be able to collaborate with various internal team members.
• Minimum undergraduate with previous experience of 2-5 years as a content writer, journalist, or in a similar role, with a portfolio demonstrating political or public affairs writing.
• Advanced knowledge of other Indian regional languages will be an added advantage.
• Should have created content for posts/ads/banners for social media in a previous role.
• Strong understanding of YouTube trends

and audience engagement strategies. Proficient in long-format content writing, animation video

scripting, and trending short-form content creation. Strong understanding of platform-specific

content trends and audience engagement techniques. Proficient in writing engaging post captions,

thread-based content, and scripts for short-form videos. Ability to adapt tone and messaging to

maximize virality and reach.

• Skilled in crafting compelling long-form captions and engaging scripts for Reels and Stories. Must

stay updated on Instagram trends and create content that aligns with the brands voice while

maximizing audience interaction.

• Create engaging captions, social media posts, blogs, and video scripts.
• Conduct research on trending topics and implement SEO-friendly content strategies.
• Ensure consistency in brand tone and messaging across all platforms.
• Demonstrate strong writing, storytelling, and narrative structuring

abilities.

Apply SEO and keyword optimization techniques for enhanced

visibility.

Exhibit creativity in writing tailored for different digital platforms.

• Stay updated on the latest AI trends and tools that can support content creation and improve workflow.

This is a contractual role till June 2027.