We are looking for a creative, adaptable, and tech-savvy Part-Time Content Creator to craft compelling narratives across our diverse portfolio of projects. In this flexible role, you will be the creative engine behind our digital presence, transforming complex technical concepts—from AI-driven automation and SME productivity tools to AgeTech ecosystems—into engaging, easily digestible content.
This role requires a sharp eye for visual storytelling, a strong grasp of brand voice, and the ability to pivot between highly professional B2B SaaS messaging and localized, community-driven social media campaigns.
Key Responsibilities
- Social Media & Visual Storytelling
- Asset Creation: Design high-quality graphics, carousels, and short-form video content (Reels/Shorts) for platforms like LinkedIn, Instagram, and Facebook.
- Brand Aesthetic: Ensure all visual assets align with specific brand guidelines, including maintaining the distinct identity of product lines utilizing modern Sanskrit naming conventions.
- Video Production: Script, shoot (if applicable), and edit engaging video content, ensuring captions and text overlays are completely error-free and professionally formatted.
- Platform-Specific Copy: Write crisp, persuasive copy tailored to different platforms—from technical LinkedIn thought-leadership posts to punchy, accessible Instagram captions.
- Localized Campaigns: Develop localized content and creative assets specifically optimized for WhatsApp information campaigns and regional digital outreach targeting SME ecosystems in North Karnataka and beyond.
- Product Marketing Support: Assist in drafting engaging website copy, email newsletters, and promotional materials for software suite launches and tech initiatives.
- Content Calendar: Collaborate with the marketing strategy team to maintain and execute a consistent weekly content calendar.
- Trend Monitoring: Stay updated on current social media trends, audio, and formats, quickly adapting them to fit our B2B and tech-focused initiatives.
Requirements
- Creative Portfolio: Proven experience creating digital content, backed by a strong portfolio of graphics, writing samples, and short-form video work.
- Tool Proficiency: Hands-on experience with design and video editing software (e.g., Canva, Adobe Creative Suite, CapCut, Premiere Pro).
- Technical Aptitude: An ability to understand and simplify concepts related to software development, AI workflows, and hardware/IoT solutions without losing the core value proposition.
- Detail-Oriented: Exceptional proofreading skills to ensure all deliverables, especially video captions and localized hashtags, are 100% accurate.
- Flexibility & Autonomy: Highly organized with the ability to manage time effectively in a part-time capacity, delivering high-quality assets on deadline with minimal supervision.
- Regional Nuance: Familiarity with creating content for regional demographics and utilizing direct messaging platforms (like WhatsApp) for marketing is a strong advantage.
Commitment: Part-time (estimated 15–20 hours per week).
Reporting: Directly supports the Digital Marketing Strategy team and company leadership.
Required Skills
social media pro iphone shoot canva Adobe Express Capcut Voice-over Spoken English