Head - Performance Marketing & Digital

CCL Products; Hyderabad; On-site; INR 1,800,000 - 2,800,000; Full time

Job summary

CCL Products seeks a senior marketing leader to drive performance marketing across E-Commerce, Q-Commercial platforms and D2C channels from Hyderabad. You will shape and execute digital marketing strategies for fast-moving consumer goods, leveraging proven growth levers and data-driven optimization.

With 8+ years in performance marketing and a background in food or CPG startups, you will lead multi-channel campaigns, coordinate with product teams, and optimize ROI while scaling online revenue

Qualifications

• At least 8 years of experience in managing Performance Marketing including E-Com, Q-Com and D2C.
• Decent experience in performance marketing & digital marketing which should include E-Commerce, Q-Com & D2C.

Responsibilities

• Lead the performance marketing on E-Com/Q-Com
• Lead the performance marketing on D2C
• Lead FMCG Digital marketing strategy & execution

Skills

Performance marketing

Digital marketing

Job description

Roles & Responsibilities

• Lead the performance marketing on E-Com/Q-Com
• Lead the performance marketing on D2C
• Lead FMCG Digital marketing strategy & execution

Candidate Profile

• Decent experience in performance marketing & digital marketing which should include E-Commerce, Q-Com & D2C. At least 8 years of experience in managing Performance Marketing including E-Com/Q-Com and D2C
• Should have worked in successful food or CPG startups