- Lead growth for a category-defining consumer brand
- Own full-funnel growth across digital, retail, D2C
About Our Client
Our client is a well-established, innovation-led consumer brand operating at the intersection of wellness, lifestyle and retail. With a strong national footprint and a growing omnichannel presence, the business is in an exciting scale-up phase, backed by category leadership and ambitious expansion plans.
Job Description
- Own the end-to-end growth marketing charter across digital, D2C, retail and marketplaces
- Build and execute performance marketing, CRM, lifecycle and retention strategies
- Drive data-led decision-making across CAC, LTV, cohort analysis and attribution
- Partner closely with brand, product, sales and retail teams to unlock growth levers
- Scale omnichannel growth initiatives, integrating online and offline journeys
- Lead experimentation, A/B testing and rapid optimisation across funnels
- Manage agency partners, internal teams and marketing budgets effectively
- Track and report growth metrics to senior leadership with clear insights
The Successful Applicant
- 10+ years of experience in growth or performance marketing, preferably in consumer, D2C or retail-led businesses
- Strong hands-on experience across paid media, CRM, marketing tech and analytics
- Proven ability to scale acquisition while improving efficiency metrics
- Strategic thinker with a test-and-learn, data-first mindset
- Experience working in fast-growth, omni-channel environments is highly desirable
- Strong stakeholder management and leadership skill
What's on Offer
- High-impact leadership role with ownership of growth strategy
- Opportunity to shape the next phase of a scaled consumer brand
- Competitive compensation with long-term growth potential
- Exposure to senior leadership and enterprise-level decision making