Head of E-Commerce

Zouma Creative Studio Private Limited; India; On-site; INR 3,500,000 - 7,500,000; Full time

Job summary

Zouma Creative Studio Private Limited in India seeks a Head of E-Commerce to lead and scale our online business across B2B and B2C. The role requires a strategic leader with 10+ years of e-commerce leadership, strong commercial acumen, and proven revenue and profitability track record, including P&L ownership across international markets.

You will manage end-to-end e-commerce strategy, marketplace performance, digital channels, and cross-functional teams, with a focus on the UK market.

Qualifications

• 10+ years of experience in e-commerce leadership and strategy.
• Proven ownership of revenue, profitability, and P&L.
• Experience with international markets and UK market exposure.

Responsibilities

• Develop and execute the overall e-commerce strategy for B2B and B2C.
• Lead cross-functional teams across commercial, operations, and marketing.
• Drive revenue growth, profitability, pricing, and channel performance.
• Oversee marketplaces, digital channels, and customer experience.

Skills

E-commerce leadership

P&L ownership

International markets

Strategic thinking

Stakeholder management

Job description

Key Responsibilities

We are looking for an experienced and commercially driven Head of E-Commerce to lead and scale our e-commerce business across B2B and B2C channels. The ideal candidate will have 10+ years of experience in e-commerce leadership, strong commercial acumen, and a proven track record of managing revenue, profitability, and P&L ownership.

The candidate should have experience working with international clients/markets, with strong exposure to the UK market. This role requires a strategic leader who can drive business growth while overseeing e-commerce operations, digital channels, customer experience, commercial performance, and cross-functional teams.

About the Role

We are looking for an experienced and commercially driven Head of E-Commerce to lead and scale our e-commerce business across B2B and B2C channels. The ideal candidate will have 10+ years of experience in e-commerce leadership, strong commercial acumen, and a proven track record of managing revenue, profitability, and P&L ownership.

The candidate should have experience working with international clients/markets, with strong exposure to the UK market. This role requires a strategic leader who can drive business growth while overseeing e-commerce operations, digital channels, customer experience, commercial performance, and cross-functional teams.

E-Commerce Strategy & Business Growth

• Develop and execute the overall e-commerce strategy across B2B and B2C channels.

• Drive revenue growth, profitability, customer acquisition, retention, and market expansion.

• Identify new business opportunities, markets, platforms, and revenue streams.

• Build and execute short-term and long-term e-commerce growth plans aligned with business objectives.

• Monitor industry trends, competitor activities, consumer behaviour, and emerging e-commerce technologies.

P&L & Commercial Management

• Own and manage the e-commerce P&L, including revenue, gross margin, operating costs, and profitability.

• Develop budgets, forecasts, business plans, and commercial targets.

• Monitor key financial and business metrics and take corrective actions to improve profitability.

• Drive pricing, promotions, commercial planning, and channel profitability.

• Work closely with Finance and senior leadership on financial planning and business performance.

B2B & B2C Management

• Manage and grow both B2B and B2C e-commerce business models.

• Develop differentiated strategies for customer acquisition, conversion, retention, and account growth.

• Build strong relationships with B2B customers, partners, distributors, marketplaces, and other business stakeholders.

• Improve the end-to-end B2C customer journey, conversion, repeat purchases, and customer lifetime value.

International & UK Market

• Manage e-commerce business and relationships involving international clients and markets.

• Strong understanding of the UK e-commerce market, customer expectations, market dynamics, and commercial practices.

• Work closely with international stakeholders and clients to understand requirements and deliver business objectives.

• Identify opportunities to expand the business across international markets.

Marketplace & Digital Commerce

• Oversee performance across relevant e-commerce platforms, marketplaces, websites, and digital sales channels.

• Drive marketplace revenue, product visibility, conversion, pricing, promotions, and profitability.

• Collaborate with Digital Marketing, SEO, Performance Marketing, Content, Technology, and Operations teams to maximize online sales.

• Leverage data and analytics to improve conversion rates, customer acquisition costs, average order value, and overall channel performance.

Leadership & Team Management

• Lead, mentor, and develop a high-performing e-commerce team.

• Define KPIs, targets, performance metrics, and accountability across the function.

• Build a strong culture of ownership, innovation, and commercial performance.

• Collaborate with Sales, Marketing, Finance, Technology, Supply Chain, Operations, and Customer Experience teams.

• Present business performance, insights, forecasts, and strategic recommendations to senior management.

Key Performance Indicators

• Revenue and GMV growth

• Gross margin and profitability

• P&L performance

• Customer acquisition and retention

• Conversion rate

• Average Order Value (AOV)

• Customer Lifetime Value (CLV)

• CAC and ROAS

• Marketplace performance

• B2B account growth

• B2C sales growth

• International/UK market growth

• Customer experience and repeat purchase rate

Candidate Profile

• 10+ years of overall experience in E-Commerce, with significant experience in a leadership/management role.

• Proven experience managing e-commerce business functions with P&L ownership.

• Strong experience across both B2B and B2C e-commerce.

• Prior experience working with international clients, markets, or businesses is essential.

• UK market exposure is highly preferred.

• Strong understanding of e-commerce business models, digital sales channels, marketplaces, and customer lifecycle management.

• Demonstrated experience in driving revenue growth and improving profitability.

• Strong commercial, analytical, and strategic thinking abilities.

• Experience managing and leading cross-functional teams.

• Excellent stakeholder management and communication skills.

• Ability to work with senior leadership and international clients/stakeholders.

• Strong understanding of e-commerce analytics, KPIs, forecasting, budgeting, and business planning.

Preferred Industry Background

Candidates from the following backgrounds would be preferred:

• E-Commerce

• D2C

• Retail

• Consumer Brands

• Digital Commerce

• Marketplace Businesses

• E-Commerce Technology / Solutions

• International E-Commerce

• Digital/Performance Marketing Agencies with strong e-commerce exposure

Ideal Candidate

The ideal candidate would be a 10+ years experienced e-commerce leader who has progressed into a Head/Director/Senior Manager-level role, has owned P&L and business targets, managed B2B + B2C operations, and has experience dealing with international clients, particularly the UK market.