Growth Marketing & GTM Lead – AI, enterprise tech and BFSI

Think360; Mumbai; Sur place; INR 2 500 000 - 4 000 000; Plein temps

Résumé du poste

Think360.ai, a CAMS company, seeks a Growth Marketing & GTM Lead to architect and scale a modern B2B demand-generation engine across AI-led products. You will combine AI, GTM automation, account intelligence, SEO, website optimization and email marketing to generate measurable pipeline and revenue growth.

You will own end-to-end growth, from workflows and campaigns to lead nurturing, funnel optimization and qualified opportunities, applying a hands-on, experimental, commercially driven approach.

Qualifications

• 6–9 years of B2B growth marketing experience, preferably in enterprise SaaS, AI or technology-led businesses.
• Proven experience building and scaling demand-generation campaigns in startup or high-growth tech environments.
• Hands-on experience with GTM automation, AI-powered prospecting, CRM systems and marketing tech integrations.
• Proficiency in website management, SEO, content optimization and conversion improvements.

Responsabilités

• Build and scale ICP-driven, account-based B2B demand-generation campaigns across products and buyer personas.
• Use GTM automation, AI-powered workflows and CRM integration to drive meetings and pipeline.
• Own website growth, SEO and AI search visibility, with GA4 and analytics.
• Plan and execute personalised B2B email campaigns and lifecycle workflows.
• Leverage AI tools to automate prospecting, content workflows and campaign personalisation.

Connaissances

Growth marketing

B2B demand generation

SaaS

AI & analytics

Campaign management

Outils

AutoGTM

Apollo

HubSpot/CRM

Claude

Semrush

GA4

Google Search Console

Description du poste

RBI's MRM 2026 draft: independent validation is now expected for every model.

Growth Marketing & GTM Lead – AI, enterprise tech and BFSI

Location: Mumbai (Work from Office)

Experience: 6–9 Years

Function: Marketing, Growth & Demand Generation

Role Type: Full-time | Individual Contributor / Functional Lead

Reporting To: CMO

About Think360.ai

Think360.ai, a CAMS company, is an AI-native technology and intelligence company helping enterprises make smarter decisions and drive measurable outcomes.

Serving 200+ clients across India and global markets, our AI-powered solutions span credit underwriting, financial intelligence, digital identity, privacy governance and enterprise AI. We continue to build products that solve complex business challenges and transform how enterprises operate.

The Opportunity

• Independently build, execute and scale a modern B2B demand-generation engine across multiple AI-led products and services.
• Combine AI, GTM automation, account intelligence, SEO, website optimisation and email marketing to drive measurable business opportunities.
• Own end-to-end digital growth, from GTM workflows and campaign execution to lead nurturing, funnel optimisation and qualified pipeline.
• Bring a hands‑on, experimental and commercially driven approach, going beyond traditional digital marketing to deliver measurable growth.

Key Responsibilities

1. Modern GTM Systems & Demand Generation

• Build and scale ICP‑driven, account‑based B2B demand‑generation campaigns across products, industries and buyer personas, leveraging firmographic, technographic and intent signals.
• Use AutoGTM or similar platforms, Apollo and AI‑powered workflows for prospect discovery, enrichment, personalised multichannel outreach, lead qualification and CRM integration to drive qualified meetings and pipeline.

2. Website Growth, SEO & AI Search Visibility

• Own website growth and conversion optimisation, including technical and content SEO, AEO/GEO, landing pages and search visibility across Google and AI discovery platforms.
• Drive website enhancements, content publishing and conversion improvements using GA4, Google Search Console, Semrush and analytics to grow qualified organic traffic and inbound leads.

3. Email Marketing, Marketing Automation & Nurturing

• Plan and execute personalised B2B email campaigns across prospecting, product launches, webinars, lead nurturing, re‑engagement and cross‑sell opportunities.
• Build AI‑powered email sequences and CRM‑integrated lifecycle workflows, optimising deliverability, segmentation, lead scoring, engagement and conversion.

4. AI, Automation & Marketing Technology

• Leverage Claude and other AI tools to automate account research, campaign personalisation, content workflows and repetitive GTM processes.
• Integrate marketing platforms, prospecting tools and CRMs to build scalable GTM playbooks, improve data quality and execution efficiency while maintaining privacy and compliance standards.

5. Integrated Campaigns & Revenue Growth

• Lead integrated growth campaigns across products, markets and buyer segments, supporting launches, webinars, partnerships and industry events in collaboration with sales and product teams.
• Own campaign performance, attribution and funnel optimisation, tracking qualified leads, opportunities, conversion rates and marketing‑attributed pipeline.

Required Skills & Experience

• 6–9 years of B2B growth marketing experience, preferably in enterprise SaaS, AI, analytics, fintech or technology‑led businesses.
• Proven experience building and scaling demand‑generation campaigns in a startup, high‑growth technology company or AI‑focused business, with demonstrable impact on qualified leads, customer acquisition and revenue pipeline.
• Strong hands‑on experience with GTM automation, AI‑powered prospecting, CRM systems and marketing technology integrations.
• Practical expertise in website management, SEO, AEO/GEO, email marketing and conversion optimisation.
• Working proficiency with tools such as AutoGTM or similar platforms, Apollo, HubSpot/CRM, Claude, Semrush, GA4 and Google Search Console.
• Strong analytical and commercial orientation, with the ability to measure campaign ROI, optimise funnel performance and translate marketing activity into business outcomes.
• Ability to independently own growth strategy and execution across multiple products, working closely with sales, product and business leadership.

Think360.ai (a CAMS company) is a full‑stack Data Science and AI‑focused firm, with a comprehensive 360‑degree view of technology landscape, it is focused on creating innovative solutions using cutting‑edge technologies, advanced analytics, AI/ML, and mobile cloud computing.