Growth Manager

Super Scholar; Mumbai; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

Super Scholar in Mumbai is seeking a growth lead to own end-to-end growth across D2C, marketplaces and performance marketing, driving revenue, profitability and customer lifetime value through data analytics, technology and cross-functional execution.

You will manage channels (Amazon, Flipkart, Nykaa), optimize CRO, CRM, SEO and content, build dashboards with GA4/Power BI, lead A/B testing and coordinate with agencies to deliver campaigns.

Qualifications

• Own end-to-end growth across e-commerce and marketplaces.
• Develop growth strategy, forecasts and channel plans.
• Manage performance marketing and CRO initiatives.
• Build dashboards to measure ROAS, CAC and CLV.

Responsibilities

• Own PL for D2C and marketplaces (Amazon, Flipkart, Nykaa, etc).
• Develop annual growth strategy, sales forecasts and plans.
• Manage performance marketing across Google, Meta, YouTube and affiliates.
• Optimize website CRO, landing pages, UX and customer journey.
• Own CRM, marketing automation, email, WhatsApp, SMS and loyalty.
• Drive SEO, ASO and content strategy to increase organic traffic.
• Lead marketplace promotions, pricing and calendar.
• Monitor ROAS, CAC, CLV, AOV and retention.

Skills

Growth strategy

D2C

Performance marketing

CRO

CRM

SEO

A/B testing

Data analytics

Dashboards

Tools

GA4

Google Tag Manager

Power BI

Looker Studio

Meta Pixel

Server-side tracking

Job description

Role Purpose

Own end-to-end growth across e-commerce, Direct-to-Consumer (D2C), marketplaces, performance marketing and digital activation - driving revenue, profitability and customer lifetime value by combining data analytics, technology, marketing automation and cross-functional execution.

Key Responsibilities

• Own PL for D2C and marketplace business (Amazon, Flipkart, Nykaa, FirstCry, Blinkit, Instamart, etc. ).
• Develop annual growth strategy, sales forecasts and channel plans.
• Manage performance marketing across Google Ads, Meta, YouTube, Amazon Ads and affiliate channels.
• Optimize website conversion rate (CRO), landing pages, UX and customer journey.
• Own CRM, marketing automation, email, WhatsApp, SMS and loyalty programs.
• Drive SEO, ASO and content strategy to improve organic traffic.
• Manage product listings, catalog, ratings, reviews and search visibility.
• Lead marketplace promotions, pricing, assortment and promotional calendar.
• Monitor ROAS, CAC, CLV, AOV, retention and cohort performance.
• Implement GA4, Google Tag Manager, Meta Pixel, server-side tracking and attribution.
• Build dashboards using GA4, Power BI / Looker Studio or similar tools.
• Work with agencies, developers and creative teams to deliver campaigns.
• Lead A/B testing and experimentation for ads, creatives, landing pages and offers.
• Coordinate with Supply Chain for inventory availability and demand planning.
• Ensure data privacy, platform compliance and governance.
• Coordinate closely with the marketing team and external agencies to align campaigns and priorities.