Group Product Manager-GI Prima-Mumbai

Abbott Laboratories; Mumbai; On-site; INR 2,800,000 - 4,600,000; Full time

Job summary

Abbott India Limited invites applications for the position of Group Product Manager – GI Prima in Mumbai. The role focuses on driving brand performance through market analysis, strategic planning, and flawless execution of marketing initiatives across a mid-sized portfolio.

The candidate will lead end-to-end brand campaigns, engage with healthcare professionals and field teams, and translate insights into actionable growth strategies with strong cross-functional collaboration.

Qualifications

• 4–6 years of experience in pharmaceutical brand management.
• Strong analytical skills with the ability to interpret data and translate insights into strategic actions.
• Proven experience in developing and executing marketing campaigns.
• Excellent stakeholder management and cross-functional collaboration skills.
• High ownership mindset with strong execution capabilities and a passion for driving business growth.

Responsibilities

• Identify emerging market trends and growth opportunities.
• Analyze market, sales, and customer data to generate actionable insights.
• Develop and implement brand strategies and annual marketing plans.
• Own end-to-end execution of brand initiatives across channels.
• Design and drive innovative marketing campaigns with field activation.
• Collaborate with sales to translate brand strategies into customer activities.
• Conduct field visits to engage healthcare professionals and refine plans.
• Track campaign effectiveness and optimize growth.

Skills

Brand management

Analytical skills

Campaign management

Stakeholder management

Job description

Group Product Manager – GI Prima

Abbott India Limited

MAIN PURPOSE OF THE ROLE
We are looking for a dynamic and analytical marketing professional to join our Gastroenterology team as a Group Product Manager. The role will be responsible for driving brand performance through insightful market analysis, strategic planning, and flawless execution of marketing initiatives for a mid-sized brand portfolio.

MAIN RESPONSIBILITIES

• Identify emerging market trends, customer needs, and competitive dynamics to uncover growth opportunities.
• Analyze market, sales, and customer data to generate actionable insights and support informed decision-making.
• Develop and implement impactful brand strategies and annual marketing plans aligned with business objectives.
• Own end-to-end execution of brand initiatives, ensuring timely and effective implementation across channels.
• Conceptualize, design, and drive innovative marketing campaigns with a strong focus on field activation and on-ground execution.
• Partner closely with the sales team to ensure seamless translation of brand strategies into customer-facing activities.
• Conduct regular field visits to engage with healthcare professionals and the field force, gathering first-hand insights to refine brand plans and enhance execution excellence.
• Track campaign effectiveness, monitor key performance metrics, and recommend optimization opportunities to maximize brand growth.

Candidate Profile Requirements

• 4–6 years of experience in pharmaceutical brand management
• Strong analytical skills with the ability to interpret data and translate insights into strategic actions.
• Proven experience in developing and executing successful marketing campaigns.
• Excellent stakeholder management and cross-functional collaboration skills.
• High ownership mindset with strong execution capabilities and a passion for driving business growth.