Graphic Designer & Video Editor

LaunchAtScale; India; On-site; INR 300,000 - 420,000; Full time

Job summary

LaunchAtScale seeks a Graphic Designer & Video Editor to convert ideas into compelling visual content for AI-enabled education campaigns. You will craft high-converting Meta ad creatives, short-form videos, event visuals and webinar materials while aligning with brand guidelines.

You will collaborate with marketing to refine hooks and visuals, experiment with different styles, and optimize content based on performance. The role blends design finesse with performance-driven storytelling.

Qualifications

• Hands-on experience with Adobe Photoshop, Illustrator and Figma/Canva Pro.
• Edit 15-60 second hook-driven video ads for Meta, Reels, YouTube Shorts and testimonials.
• Design static creatives for ads and event visuals; create campaign visuals and thumbnails.

Responsibilities

• Design static creatives for Facebook & Instagram ads (story, carousel, banners).
• Edit 15-60s video ads with subtitles and strong CTAs.
• Create event highlights, speaker clips, promos and post-event recaps.
• Add subtitles in English, Hindi and Hinglish; adapt designs for different platforms.
• Collaborate with marketing to turn ideas into high-performing visual content.
• Maintain brand consistency across creatives under tight deadlines.

Skills

Photoshop

Illustrator

Figma

Premiere Pro

After Effects

CapCut Pro

AI tools

Video editing

Typography

Tools

Premiere Pro

After Effects

CapCut Pro

Figma

Canva Pro

Photoshop

Illustrator

Job description

We are looking for a Graphic Designer & Video Editor who can turn ideas into compelling visual content that captures attention, communicates clearly and drives campaign performance. This is an opportunity to work at the intersection of AI, education, technology and entrepreneurship, creating everything from high-converting Meta ad creatives and short-form videos to event visuals, webinar content and marketing campaigns.

You will work closely with our marketing and content teams to develop creative concepts, experiment with different hooks, headlines and visual styles, and continuously improve content based on performance. From designing premium static creatives to editing scroll-stopping videos with strong storytelling, subtitles and compelling CTAs, you will play a key role in shaping how our brand communicates with its audience.

We are looking for someone who combines strong design fundamentals with a performance-driven mindset—someone who understands that great creative is not just about looking good, but about making people stop, engage and take action. If you enjoy experimenting, learning from what works and turning creative ideas into impactful content, this role offers the opportunity to take ownership, work on meaningful campaigns and grow alongside a team building real things.

Role & Responsibilities

• Design static creatives for Facebook & Instagram ads, including story creatives, carousels and landing page banners.
• Create WhatsApp and email campaign visuals, event banners, speaker cards, countdown posts and thumbnails.
• Edit 15-60 second hook-driven video ads for Meta, Reels, YouTube Shorts and testimonial videos.
• Create event highlights, speaker clips, promos, post-event recaps and podcast/webinar clips.
• Add subtitles and captions in English, Hindi and Hinglish.
• Create 5-10 variations of a creative and iterate based on performance until we find a winner.
• Collaborate with the marketing and content teams to turn ideas into high-performing visual content.
• Maintain consistency across all brand creatives while adapting designs for different platforms.
• Handle multiple revisions, tight deadlines and last-minute campaign changes.

Skills & Qualifications

• Ability to identify which design elements, hooks, headlines, colours and CTAs influence creative performance.
• Ability to spot patterns in winning creatives and apply those learnings to new designs and videos.
• Hands-on experience with Adobe Photoshop, Illustrator and Figma / Canva Pro.
• Hands-on experience with Premiere Pro, After Effects (basic motion) and CapCut Pro.
• Practical experience with AI creative tools such as Midjourney, ChatGPT/Claude, Photoshop Generative Fill, Firefly, Ideogram, Canva Magic Studio, Runway ML, Kling, ElevenLabs, Descript, Opus Clip and Submagic.
• Strong understanding of the Hook - Problem - Solution - Proof - CTA structure for video ads.
• Ability to write and cut the first 3 seconds of a video to stop viewers from scrolling.
• Understanding of Indian coaching / info-product design style, including bold text, urgency elements and Hindi/Hinglish handling.
• Strong sense of visual hierarchy, typography, composition and premium design aesthetics.
• Ability to manage multiple projects, meet deadlines and work under pressure.

Desired Profile

• Strong portfolio demonstrating both static ad creatives and short-form video editing.
• Comfortable working across Meta ads, Instagram Reels, YouTube Shorts, event creatives and marketing campaigns.
• Understands that creative is not just about aesthetics - it should capture attention, communicate the message and support campaign performance.
• Able to take ownership of a creative brief and independently deliver designs and videos with minimal supervision.
• Strong eye for typography, composition, visual hierarchy, colour and premium design aesthetics.
• Comfortable creating multiple variations, receiving feedback and iterating quickly.
• Able to manage multiple projects, tight deadlines and last-minute changes without compromising quality.
• Strong understanding of Indian coaching, edtech and info-product creative styles, including bold messaging, urgency elements and Hindi/Hinglish content.
• Practical experience using AI tools to improve creative production, editing speed and content quality.
• Strong communication and collaboration skills, with the ability to work closely with marketing, content and operations teams.
• A self-driven, detail-oriented creative who stays calm under pressure and consistently delivers.

Why Join Us?

You won't just be managing operations - you'll be helping build the operating engine of an organisation working at the intersection of AI, education, technology and entrepreneurship.

You will get the opportunity to work closely with experienced operators, founders, mentors and builders while being part of a team that believes in building real things and shipping them.

Skills: adobe illustrator,campaign launch,ctr,adobe photoshop,figma,hooks,ed-tech,performance based design,webinar production and management,visuals,cpc,cta,canva pro,graphic design