GPM - Acute/Multispeciality - Pharma Co - Mumbai.

HRD House; Mumbai; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

HRD House in Mumbai is seeking a Marketing lead for the acute/multispecialty segment. You will oversee the marketing function, launch new products, and strengthen existing brands.

The role requires experience in acute/multispecialty brands, ability to develop promotional strategies, and close collaboration with the Field Manager and PMT. You will also plan campaigns for Key Opinion Leaders and monitor brand performance.

Qualifications

• Bachelor degree in Pharmacy and MBA in Marketing, 6–10 years in Pharma Sales and Marketing, with 2–3 years as Assistant Product Manager/Product Manager handling Acute/multispecialty

Responsibilities

• Candidate will handle Marketing for acute/multispecialty segment based in Mumbai.
• Launch new products and strengthen existing brands.
• Have strong knowledge of acute/multispecialty brands.
• Work closely with Field Manager and other supporters regularly.
• Prepare and implement promotional strategies and be creative.
• Plan campaigns and special activities for Key Opinion Leaders and conduct monthly/quarterly brand reviews and monitoring.
• Undertake field work to review and evaluate strategy implementation.
• Manage and market PMT to achieve business objectives and coordinate with all departments.

Job description

Roles and Responsibilities:

1. 1. Candidate will be responsible for handling Marketing function of
   Acute/multispecialty segment based at Mumbai.
2. 2. He/she will be responsible for launching new products & strengthening the existing brands.
3. 3. He / She should have good experience and knowledge in acute/
   multispecialty brands
4. 4. He / She will closely work with Field Manager and all other
   supporters frequently.
5. 5. He/she will prepare & implement promotional strategies & should be Creative.
6. 7. He /she is responsible for the Campaign & special activities planning
   for Key Opinion Leaders and Monthly / Quarterly brand review & monitoring.
7. 8. He/she will undertake the field work to review & evaluate
   strategy implementation.
8. 9. Candidate should have good experience in managing & marketing
   team in PMT to achieve business objective and coordinate with all departments.

Desired Candidate Profile:

1. 1. B. Pharma and MBA in Marketing , 6 to 10 years in Pharma Sales and
   Marketing out of 2-3 years as Assistant Product Manager/ Product Manager
   handling Acute / multispecialty
2. 3. He/she should have good knowledge of acute / multispecialty segment.
3. 4. He/she should be good in launching new products and strengthening
   existing brands.
4. 5. You should be good in selection, training and development of PMT
   Members.