GOOGLE ADS SPECIALIST

Attitude Tally Academy; Delhi; On-site; INR 400,000 - 640,000; Full time

Job summary

Attitude Tally Academy in Delhi, India is seeking a digital advertising specialist to plan, execute, and optimize Google Ads campaigns across Search, Display, Shopping, and YouTube. You will manage budgets, monitor conversions, and refine strategies to maximize ROI.

You will perform keyword research, create compelling ad copies, and analyze performance with GA and GTM. The role emphasizes data-driven reporting and ongoing optimization to improve lead generation.

Qualifications

• Knowledge of digital marketing principles and best practices.
• Ability to analyze campaign data and extract actionable insights.
• Strong communication and reporting skills.

Responsibilities

• Plan, create, and manage Google Ads campaigns.
• Run Search, Display, Shopping, and YouTube advertising campaigns.
• Perform keyword research and competitor analysis.
• Create effective ad copies and optimize landing pages.
• Monitor campaign performance, budgets, and conversions.
• Track campaign results using Google Analytics and Google Tag Manager.
• Optimize CPC, CTR, CPA, and overall campaign ROI.
• Generate performance reports and suggest improvements.
• Identify new opportunities to improve lead generation and conversions.

Tools

Google Ads

Google Analytics

Google Tag Manager

Job description

Plan, create, and manage Google Ads campaigns.

Run Search, Display, Shopping, and YouTube advertising campaigns.

Perform keyword research and competitor analysis.

Create effective ad copies and optimize landing pages.

Monitor campaign performance, budgets, and conversions.

Track campaign results using Google Analytics and Google Tag Manager.

Optimize CPC, CTR, CPA, and overall campaign ROI.

Generate performance reports and suggest improvements.

Identify new opportunities to improve lead generation and conversions.