An experienced Franchise Sales Manager responsible for franchise lead generation, pitching, sales conversion, and operational compliance.
Lead Generation & Qualification
- Identify potential franchise buyers through online research, events, B2B networks, and referrals.
- Develop and maintain a steady pipeline of qualified leads.
- Manage inquiries from digital campaigns, franchise portals, and social media.
Pitching & Consultation
- Conduct discovery calls to understand the prospect’s investment capability, business interest, and market potential.
- Present the franchise model, financials, ROI projections, and operational requirements.
- Share franchise brochures, presentations, and relevant documentation.
- Organize meetings, presentations, and site visits as required.
- Address queries on investment, operational support, marketing, and territory rights.
- Negotiate terms and close franchise agreements in alignment with company policies.
Documentation & Compliance
- Ensure prospects complete the application process and submit required documents.
- Coordinate with the legal and operations teams during the agreement process.
- Maintain accurate records of leads, calls, proposals, and conversions.
Reporting & Analysis
- Work closely with marketing to optimize lead quality and campaign outcomes.
- Provide weekly and monthly sales reports and forecasts.
- Share insights on market trends, competitor activity, and potential expansion opportunities.
Skills & Experience
- Bachelor’s degree (Business/Marketing/Sales preferred) with 2–6 years of sales experience, preferably in franchise or consumer-focused segments.
- Strong communication, negotiation, presentation, and relationship-building skills.
- Ability to manage multiple leads, understand local markets, and thrive in fast-paced/start-up environments.
- Proactive, passionate, and accountable with strong ownership of results.
Full Job Description
The Franchise Sales Manager is responsible for identifying, engaging, and onboarding potential franchise partners. This role involves end-to-end franchise sales—from lead generation and pitching the business model to closing deals and ensuring a smooth handover to the onboarding team.