Founder's Office Marketing

Lucidity; Bengaluru; On-site; INR 1,500,000 - 2,300,000; Full time

Job summary

Lucidity is building an agentic SaaS platform that autonomously manages cloud spend and performance across AWS, Azure, and GCP. This Founder’s Office role in Marketing partners with the founders to bootstrap initiatives that strengthen our brand and demand generation.

You will lead top-of-funnel campaigns, develop product marketing collateral, and implement AI-driven marketing workflows, while tracking KPIs and ROI to inform leadership decisions.

Qualifications

• Experience in founder's office in a B2B SaaS company is required.
• Proven track record in top-of-funnel lead generation and marketing initiatives.
• Strong written communication and storytelling abilities.
• Based in Bangalore with office presence 2 days/week.

Responsibilities

• Partner with founders to drive high-impact marketing initiatives from zero to one.
• Design and execute multi-channel top-of-funnel campaigns to scale inbound pipeline.
• Own end-to-end marketing programs with clear plans and timelines.
• Develop product marketing collaterals, landing pages, and case studies.
• Translate cloud infra features into business outcomes and campaigns.
• Implement AI workflows for content generation and marketing operations.
• Define KPIs, track performance, and build visibility dashboards.

Skills

Lead generation

Product marketing

AI content tooling

Copywriting

Communication

Program management

CXO collaboration

Workflow automation

Marketing dashboards

Education

Bachelor's degree from a Tier 1 college

Tools

Gen-AI tools

Job description

Role: Founder’s Office ( Marketing Dept)

Experience: 4-5 years

Reporting to: Founders / Leadership Team

About Us

Lucidity is rapidly growing due to helping our customers solve a complex & unsolved problem, cloud storage. As a result, we have received a lot of recognition from analysts and cloud practitioners. Joining Lucidity offers the opportunity to make an impact in the cloud and in your own professional development. Some early highlights to consider

• Awarded Gartner’s Cool Vendor Award for Data Protection & Storage- Link
• Recognized in Forrester’s Cloud Cost Management and Optimization Solutions Landscape, Q3 2025 - Link
• Awarded Stellar Startup for Storage by CRN - Link
• Awarded Best Infra and Dev Tools SaaS Startup by SaaSBoomi – Link
• We are backed by $32 M in funding from investors like Alpha Wave Global, WestBridge Capital, and Beenext - Link
• We are the undisputed category leader in cloud storage optimization.
• Trusted by major global enterprises, including Fortune 10-1,000+ companies.
• Opportunity to work with experienced co-founders Vatsal & Nitin - serial entrepreneurs who bring with them more than a decade of experience working with companies like Microsoft, Swiggy, and Tracxn and building and selling large tech products.
• We have a presence across the US, UK, India & Abu Dhabi.

What we do

Lucidity is building an agentic SaaS platform that autonomously manages cloud spend and performance across AWS, Azure, and GCP. Our proven foundation is autonomous block storage optimization, where we've eliminated over-provisioning and delivered up to 70% cost reduction with zero downtime across Fortune 1000 environments. We are now extending that same closed-loop action muscle across the rest of the cloud bill. This creates a significant opportunity as enterprises accelerate AI adoption and their infrastructure spend continues to compound. Here’s a video of what Lucidity does.

Key benefits include:

• Autonomous action, not recommendations. Our AI agents don't just surface waste — they act on it safely, in production.
• Significant Cost Savings across cloud storage today, and the full cloud + AI spend surface next.
• Elimination of Downtime through simulation, confidence scoring, and automatic rollback on every action.
• Application Agnostic solution that works across AWS, Azure, and GCP without rip-and-replace.

Few additional useful links: website, blogs: LinkedIn

About the Role

This role works with the Marketing team & uses AI to do GTM Engineering. You will work on different marketing initiatives (TOFU,MOFU,BOFU). You will work directly with the founder on bootstrapping multiple new initiatives which improves our brand presence, demand generation.

What You’ll Do

Founder Leverage & Strategic Execution

• Partner with founders to drive high-impact marketing initiatives from zero to one; turn ambiguous problems into clear plans, timelines, and outcomes.

Top-of-Funnel & Demand Generation

• Design and execute multi-channel top-of-funnel campaigns to scale inbound pipeline and lead acquisition.
• Manage community, influencer, and field marketing programs to expand brand reach and industry presence.

Program & Project Management

• Own mission-critical marketing programs end-to-end: define scope, build plans, track execution, and unblock teams to ensure speed and accountability.

Product Marketing & Messaging

• Develop clear, compelling product marketing collaterals, landing pages, sales enablement decks, and case studies.
• Translate complex cloud infra features into business outcomes and high-converting marketing campaigns.

AI Automation & Marketing Ops

• Implement advanced AI workflows for daily content generation, campaign optimization, and marketing operations.
• Track marketing performance metrics, attribution, and CAC across all active channels to drive ROI.

Data, Metrics & Visibility

• Define marketing KPIs and success metrics; analyze campaign performance and surface actionable insights.
• Build and maintain marketing dashboards, trackers, and documentation for visibility.

Special Projects & Scale Enablers

• Conduct market research, competitive benchmarking, and design processes for marketing workflows.
• Leverage Gen-AI tools internally to enhance content velocity, decision support, and marketing productivity.

Must-Have Qualifications

• 1-2 years of Experience of working in founder's office in a B2B SaaS company. Should have worked on marketing initiatives
• Proven track record in top-of-funnel lead generation, product marketing, and community or field events.
• Demonstrated proficiency in using AI tools for daily content production, workflow automation, and process efficiency.
• Strong written communication, copywriting, and storytelling abilities.
• Based in Bangalore with availability to work in office 2 days/week.
• Strong program and project management skills—you take ideas to execution without handholding.
• Excellent communication skills—you drive clarity and urgency across stakeholders.
• Experience building internal workflows and operating rhythms.
• Comfort working directly with CXOs and cross-functional teams.
• Must have a degree from a Tier 1 college.