Field Sales - Sr BDM - Premium Schools

Assentcode Technologies; Hyderabad; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

Assentcode Technologies is seeking a Business Development Manager to lead end-to-end sales of our School ERP platform. You will manage lead generation, product demos, stakeholder negotiations, and close deals, while building a strong pipeline and forecasting revenue.

The role requires robust consultative selling abilities, CXO relationship building, and willingness to travel to meet educational institutions.

Qualifications

• Bachelor's degree in Business Administration, Marketing, or related field.
• MBA preferred; experience in EdTech or SaaS sales.
• Travel willingness and ability to engage with schools nationwide.

Responsibilities

• Drive end-to-end sales of School ERP, including lead gen, demos, negotiations, and closure.
• Build a healthy sales pipeline with forecasting and revenue targets.
• Identify decision-makers and conduct cold calls, field visits, and partnerships.
• Present ROI-focused proposals and ensure smooth onboarding with implementation teams.
• Maintain long-term relationships and identify upsell opportunities.

Skills

Consultative selling

Presentation & demos

CXO relationships

Negotiation & closing

CRM & pipeline management

Travel willingness

Education

Bachelor's degree in Business Administration/Marketing or related field

MBA preferred

Tools

CRM software

Job description

Role Overview

The Business Development Manager will be responsible for end-to-end sales of the School ERP platform, including lead generation, product demonstrations, stakeholder engagement, negotiation, and deal closure. This is a field-intensive, revenue-focused role requiring strong consultative selling skills, relationship-building capability, and understanding of the education ecosystem.

Key Responsibilities

Revenue & Sales Growth

• Drive new business acquisition for School ERP.
• Achieve monthly, quarterly, and annual revenue targets.
• Build and maintain a healthy sales pipeline with predictable forecasting.
• Identify and convert high-potential schools, institutions, and education groups.

Lead Generation & Market Development

• Identify decision-makers (Chairman, Correspondent, Principal, Admin Head, IT Head).
• Conduct cold calling, field visits, networking, and referrals.
• Develop strategic partnerships with education consultants and associations.
• Participate in education expos, conferences, and industry events.

Consultative Selling

• Conduct detailed product demonstrations tailored to school needs.
• Understand institutional challenges in admissions, academics, finance, and communication.
• Position as a value-driven digital transformation solution.
• Prepare customized proposals and ROI presentations.

Negotiation & Closure

• Lead commercial discussions and contract negotiations.
• Handle pricing strategy and objection management.
• Close deals effectively and ensure proper documentation.
• Work closely with implementation teams for seamless onboarding.

Relationship Management

• Maintain long-term relationships with school management.
• Identify upselling and cross-selling opportunities.
• Ensure client satisfaction during the pre-implementation phase.

Market Intelligence

• Track competitor activity.
• Provide feedback to product and marketing teams.
• Identify emerging trends in EdTech and digital school transformation.

Required Skills & Qualifications Education

• Bachelors degree in Business Administration, Marketing, or related field.
• MBA preferred. Experience

Experience

• 38 years of B2B sales experience.
• Minimum 2+ years in EdTech / School ERP / SaaS sales preferred.
• Proven track record of meeting or exceeding revenue targets.

Core Competencies

• Strong consultative selling skills.
• Excellent presentation and demonstration capability.
• Ability to build CXO-level relationships.
• Strong negotiation and closing ability.
• CRM and pipeline management proficiency.
• Willingness to travel extensively.

Why Join Assentcode?

• Opportunity to scale a high-impact EdTech product.
• Entrepreneurial and performance-driven culture.
• Direct exposure to leadership.
• High growth and career advancement opportunities.
• Work in a fast-growing SaaS environment.