Executive / Assistant Manager/ Manager - Admissions Outreach

GIBS Business School; Bengaluru; On-site; INR 700,000 - 1,100,000; Full time

Job summary

GIBS B School (Global Institute of Business Studies) seeks an Executive / Assistant Manager – Admissions & Outreach to spearhead student enrollment through proactive outreach and end-to-end admission lifecycle management. You will build relationships with educational institutions and corporates to strengthen the institute’s brand footprint.

Reporting to Head of Admissions / Director of Marketing, you will drive conversion via counselling, exam score validation, and interview scheduling across

Qualifications

• Bachelor’s or Master’s degree in Business, Marketing, Education, or a related field.
• 2–6 years of experience in admissions outreach, student recruitment, or counseling, preferably in higher education or B-School sectors.

Responsibilities

• Manage admissions funnel from inquiry to final admission with defined turnaround times.
• Counsel prospective students on programs, eligibility, fees, placements, and scholarships.
• Oversee application processing, document verification, exam score validation, and interviews.
• Develop and execute outreach strategies to maximize lead generation and conversions.
• Maintain CRM records and generate weekly/monthly reports on admissions activity.
• Coordinate with colleges, coaching centers, and corporates for referrals and events.
• Support onboarding of admitted students with academic operations.

Skills

Lead management

Counselling

CRM systems

Communication skills

Interpersonal skills

Presentation skills

Outreach experience

Education domain knowledge

Education

Bachelor’s or Master’s in Business

Tools

CRM software

Event management tools

Job description

Job Description: Executive / Assistant Manager – Admissions & Outreach

Organization: GIBS B School (Global Institute of Business Studies)

Department: Admissions & Marketing

Location: Remote – PAN India

Reports To: Head of Admissions / Director of Marketing

Employment Type: Full-Time

About The Role

The Executive / Assistant Manager – Admissions & Outreach is the face of GIBS B School for prospective students and external partners. This role drives student enrollment through proactive outreach, manages the end-to-end admission lifecycle, and builds relationships with educational institutions and corporates to strengthen the institution's brand footprint.

Key Responsibilities

• Admissions Management (Conversion Focus)
  • Lead Management: Own the entire funnel from inquiry generation to final admission. Respond to leads via phone, email, and walk-ins within the defined Turnaround Time (TAT).
  • Counselling: Advise prospective students and parents on program curriculum (PGDM, MBA, BBA, etc.), eligibility criteria, fee structure, placement records, and scholarship opportunities.
  • Application Processing: Oversee the application process, including document verification, entrance exam score validation (CAT/MAT/CMAT/KMAT/PGCET), and interview scheduling.
  • Conversion Strategy: Follow up rigorously with warm and hot leads to maximize conversion rates. Address objections related to fees, location, and placements effectively.
  • Database Management: Maintain accurate records of all interactions in the CRM system. Generate daily and weekly reports on lead status and admission numbers.
• Outreach & Marketing (Top-of-Funnel Focus)
  • Institutional Tie-ups: Visit colleges, coaching centers, and schools to build relationships with placement officers and principals for student referrals.
  • Event Representation: Represent GIBS at education fairs, seminars, and corporate events to generate leads and build brand awareness.
  • Seminar/Webinar Coordination: Organize and conduct admission seminars, aptitude tests, and workshops in target regions, both online and offline.
  • Digital Outreach: Collaborate with the digital marketing team to execute social media campaigns and email marketing drives targeting prospective students.
  • Corporate Outreach: Engage corporates for sponsored candidates for Executive MBA or Management Development Programs, where applicable.
• Operational & Administrative Support
  • Interview Coordination: Coordinate with faculty and industry experts for Personal Interview (PI) rounds.
  • Scholarship Processing: Assist in evaluating scholarship applications and processing waivers in line with policy.
  • Reporting: Prepare weekly MIS reports on outreach activities, lead source effectiveness, and admission conversion ratios.
  • Onboarding: Ensure a smooth handover of admitted students to the academic operations team.

Qualifications & Experience

Bachelor's or Master's degree in Business, Marketing, Education, or a related field.

2–6 years of experience in admissions outreach, student recruitment, or counseling, preferably in the higher education or B‑School sector.

Skills & Competencies

• Strong communication, interpersonal, and presentation skills.
• Proven ability to manage and convert leads in a target-driven environment.
• Experience in outreach, events, and institutional networking.
• Understanding of the higher education landscape, entrance exams (CAT/MAT/CMAT/KMAT), and accreditation bodies (AICTE/UGC).
• Podcasting or hosting experience is an added advantage.

Working Conditions

• Travel: Frequent travel within the city and neighboring states for outreach activities.
• Schedule: Standard work week, with flexibility required during peak admission cycles, including weekends and holidays.
• Adaptability: Willingness to travel extensively for outreach and work weekends during peak admission season