Event Sales Executive

Talent Corner Hr Services; Mohali; On-site; INR 420,000 - 860,000; Full time

Job summary

Talent Corner Hr Services in Mohali seeks a results-driven sales professional to manage end-to-end sales for live events, exhibitions, and conferences. You will generate and convert leads for exhibitor participation, sponsorships, tickets, and banquet bookings, while targeting exhibitors, brands, corporates, agencies, and institutions.

The role requires 2-5 years in sales, with a focus on B2B/B2C, lead generation, negotiation, and closing.

Qualifications

• 2-5 years of experience in sales, business development, events, hospitality, or related industries.
• Experience in B2B and/or B2C sales preferred.
• Background in Event Management, Exhibition, Hospitality, Banquet, Wedding, Media, Entertainment, Ticketing, or Advertising is valued.
• Strong lead generation, cold calling, client acquisition, negotiation and closing skills.
• Excellent communication, presentation and interpersonal abilities.
• Target-oriented with focus on revenue and conversions.

Responsibilities

• Drive end-to-end sales for live events, exhibitions, conferences, and other events.
• Generate and convert leads for exhibitor participation, sponsorships, event tickets, and banquet/event bookings.
• Identify and approach potential exhibitors, brands, corporates, event agencies, institutions, and individual customers.
• Develop new business opportunities through cold calling, databases, email campaigns, networking, references, and field sales.
• Pitch event offerings, exhibition spaces, sponsorship opportunities, ticket packages, and banquet/event solutions.
• Handle the complete sales cycle from lead generation, pitching, negotiation, closure, payment, to client coordination.
• Build and maintain strong relationships with exhibitors, sponsors, corporate clients, event partners, and customers.
• Achieve monthly and event-wise revenue and sales targets.
• Follow up with prospects and maintain an active sales pipeline.
• Conduct client meetings, site visits, and business presentations as required.
• Coordinate with internal teams for smooth execution of bookings and exhibitor requirements.
• Maintain accurate records of leads, follow-ups, conversions, collections, and sales performance.
• Negotiate commercials to maximize revenue and profitability.
• Explore new markets and opportunities for upcoming events.
• Provide regular sales reports, pipeline updates, and revenue forecasts to management.

Skills

Lead generation

Cold calling

Negotiation

Closing deals

B2B sales

B2C sales

Event industry

Communication

Job description

Role & responsibilities

• Drive end-to-end sales for live events, exhibitions, conferences, and other events.
• Generate and convert leads for exhibitor participation, sponsorships, event tickets, and banquet/event bookings.
• Identify and approach potential exhibitors, brands, corporates, event agencies, institutions, and individual customers.
• Develop new business opportunities through cold calling, database calling, email campaigns, networking, references, and field sales.
• Pitch event offerings, exhibition spaces, sponsorship opportunities, ticket packages, and banquet/event solutions.
• Handle the complete sales cycle from lead generation pitching negotiation closure payment client coordination.
• Build and maintain strong relationships with exhibitors, sponsors, corporate clients, event partners, and customers.
• Achieve assigned monthly and event-wise revenue and sales targets.
• Follow up consistently with prospects and maintain an active sales pipeline.
• Conduct client meetings, site visits, venue visits, and business presentations as required.
• Coordinate with internal teams for smooth execution of confirmed bookings and exhibitor requirements.
• Maintain accurate records of leads, prospects, follow-ups, conversions, collections, and sales performance.
• Negotiate commercials while ensuring maximum revenue and profitability for the company.
• Explore new markets, customer segments, corporates, and business opportunities for upcoming events.
• Provide regular sales reports, pipeline updates, and revenue forecasts to management.

Candidate Profile

• 2-5 years of experience in sales, business development, exhibitions, events, banquet sales, hospitality, ticketing, or related industries.
• Experience in B2B sales and/or B2C sales will be preferred.
• Candidates from Event Management, Exhibition, Hospitality, Banquet, Wedding, Media, Entertainment, Ticketing, or Advertising backgrounds are preferred.
• Strong experience in lead generation, cold calling, client acquisition, negotiation, and closing.
• Excellent communication, presentation, and interpersonal skills.
• Target-oriented with a strong focus on revenue and business conversion.
• Ability to independently manage the complete sales cycle.
• Strong networking and relationship-building capabilities.
• Comfortable with field visits and client meetings.
• Good knowledge of local business markets and corporate clientele will be an advantage.
• Ability to work in a fast-paced event-driven environment and manage deadlines effectivel