Engagement Manager

Acclime; Gurugram District; On-site; INR 1,200,000 - 2,600,000; Full time

Job summary

Acclime is seeking a market research lead to drive end-to-end research initiatives across India, focusing on markets, competitors, customers, and industry trends. You will manage projects, analyse data, and present findings to support strategic growth and product development.

You will also assist clients evaluating market entry and expansion in India, including market assessments and organisational setup, with travel across cities for primary research.

Qualifications

• Bachelor’s or Master’s degree in Marketing, BA, Economics, Statistics, or related field.
• 5–8 years of market research or related experience.
• Experience with primary and secondary research methodologies.
• Strong analytical and presentation skills.
• Knowledge of India market entry is a plus.

Responsibilities

• Lead end-to-end market research projects from scoping to reporting.
• Design surveys and discussion guides; conduct primary research.
• Analyse data to identify trends, insights, and risks.
• Prepare reports and deliver client presentations.
• Support clients with India market entry and expansion decisions.
• Travel for primary research as required.
• Manage multiple projects ensuring quality and timely delivery.

Skills

Market research

Client management

Stakeholder engagement

Analytical thinking

Project management

Education

Bachelor's or Master’s degree in Marketing/Business/Economics

Tools

MS Excel

PowerPoint

Job description

The role is responsible for leading market research initiatives that generate actionable insights into markets, competitors, customers, and industry trends. The role involves managing end-to-end research projects, analysing and interpreting data, and presenting findings to support strategic decision-making, business growth, and product or market development.

The role will also support clients in evaluating and making informed decisions regarding entry into and expansion within the Indian market, including assistance with market assessment, organisational setup, and implementation.

Key Responsibilities

• Communicate directly with clients, as required, to understand, clarify, and document their business objectives and research requirements.
• Develop research and analysis plans and obtain client alignment and sign-off.
• Conduct in-depth primary research through relevant methodologies, including interviews, surveys, focus groups, and stakeholder interactions.
• Conduct comprehensive research and data analysis using an effective combination of primary and secondary sources.
• Design or assist in the development of questionnaires, discussion guides, and moderator guides to ensure relevant data is collected.
• Analyse qualitative and quantitative data to identify meaningful trends, insights, opportunities, and risks.
• Translate research findings into actionable recommendations that add value to the client's business.
• Prepare detailed reports and other research deliverables containing clear findings and recommendations.
• Develop and deliver client presentations, respond to queries, and effectively communicate findings and recommendations.
• Support clients in making informed decisions regarding market entry and business opportunities in India.
• Assist clients with organisational setup and implementation activities in India, where required.
• Travel across cities for primary research, stakeholder interactions, and collection of relevant market data.
• Manage multiple research projects simultaneously while ensuring quality, accuracy, and timely delivery.

Qualifications & Skills

• Bachelor’s or Master’s degree in Marketing, Business Administration, Economics, Statistics, or a related field.
• 5–8 years of relevant experience in market research, consumer insights, business intelligence, strategy consulting, or a related field.
• Strong understanding of primary and secondary research methodologies.
• Experience in designing surveys, questionnaires, discussion guides, and conducting or supporting focus groups and interviews.
• Strong analytical and problem-solving skills, with the ability to interpret complex qualitative and quantitative data.
• Ability to derive meaningful insights and translate research findings into actionable business recommendations.
• Knowledge or experience in market assessment, competitive analysis, and India market entry would be an advantage.
• Excellent written and verbal communication skills, with strong report-writing and presentation abilities.
• Strong client management and stakeholder engagement skills.
• Strong project management and organisational skills, with the ability to manage multiple projects and competing priorities simultaneously.
• Proficiency in MS Excel, PowerPoint, and other relevant data analysis or research tools.