Job Summary
We are looking for an experienced Business Research & Strategist professional who can convert research and market intelligence into business opportunities, strategic concepts, client solutions, proposals, and compelling presentations. The role sits at the intersection of Research, Strategy, Business Development, Branding, Marketing, and Client Solutions.
Roles & Responsibilities
- Conduct detailed research on companies, industries, markets, competitors, brands, government initiatives, and emerging business opportunities.
- Analyse research findings to identify business gaps, market opportunities, customer insights, branding, marketing, digital, partnership, campaign, and business-development opportunities.
- Understand client requirements and identify both stated and underlying business needs.
- Convert research and insights into concepts, strategies, campaigns, communication solutions, and business propositions.
- Develop strategic recommendations across branding, advertising, marketing, digital, social media, communication, campaigns, activations, content, media, and business development.
- Create professional proposals, pitch decks, presentations, and execution roadmaps.
- Present research, concepts, strategies, and recommendations to senior management, internal teams, business development teams, and clients.
- Support Business Development teams with research intelligence, customised pitches, positioning, and strategic inputs.
- Identify genuine cross-selling and upselling opportunities based on client needs and research.
- Conduct market research, competitor benchmarking, SWOT analysis, consumer research, market sizing, segmentation, trend analysis, and opportunity mapping.
- Collaborate with Creative, Branding, Digital, Content, Media, Business Development, and Management teams to develop integrated solutions.
Mandatory Requirements
- MBA/PGDM/Postgraduate qualification in Marketing, Strategy, Business Management, Economics, Market Research, Communications, or a related discipline preferred.
- 4-7 years of relevant experience in Business Research, Strategy, Consulting, Market Intelligence, Business Development, Advertising, Branding, or Integrated Marketing.
- Strong business, market, and industry research capabilities.
- Proven ability to independently research unfamiliar companies, industries, and business opportunities.
- Strong analytical, strategic-thinking, and opportunity-identification skills.
- Ability to translate research into commercially relevant recommendations and solutions.
- Strong PowerPoint, proposal, pitch-deck, storytelling, and presentation skills.
- Confidently present and defend strategic recommendations to senior stakeholders and clients.
- Good understanding of branding, marketing, advertising, and digital ecosystems.
- Strong written and verbal communication skills.
- Proficiency in PowerPoint, Excel, Word, and relevant research/analytical tools.
- Ability to use modern research and AI tools responsibly while independently validating information.