Email Marketing Executive

Surepass Technologies Private Limited; Delhi; On-site; INR 350,000 - 600,000; Full time

Job summary

Surepass Technologies Pvt Ltd is hiring an Email Marketing Specialist for a full-time, on-site role based in Delhi, India. The role focuses on creating, executing, and optimizing email campaigns, monitoring performance, and analyzing metrics to enhance engagement and conversions.

You will design templates, manage lists, segment audiences, and leverage marketing automation tools, working closely with marketing and sales to align campaigns with the company’s strategic objectives.

Qualifications

• Proficiency in Marketing Automation and Email Marketing Software.
• Experience in Marketing Analytics and Lead Generation, with ability to interpret data and optimize results.
• Excellent Communication skills for crafting engaging email content with a focus on brand voice and audience targeting.
• Knowledge of current email marketing best practices, tools, strategies, and industry trends.
• Proven ability to manage multiple projects and deliver high-quality work within deadlines.
• Experience with A/B testing methods and strategies to improve campaign performance.
• Bachelor’s degree in Marketing, Communication, Business, or a related field preferred.
• Experience in tech or API-focused industries is a plus.

Responsibilities

• Design email templates and campaign assets.
• Oversee lead generation efforts and optimize targeting.
• Segment email lists and manage audience cohorts.
• Leverage marketing automation tools to run campaigns.
• Monitor campaign performance and analyze key metrics to improve results.
• Collaborate with marketing and sales to align campaigns with company goals.

Skills

Marketing analytics

Lead generation

Email content

A/B testing

Communication

Project management

Education

Bachelor's degree in Marketing/Communications

Tools

Marketing automation software

Email marketing software

Job description

Surepass Technologies Pvt Ltd | Full time

We are hiring an Email Marketing Specialist for a full-time, on-site role based in Delhi, India. The Email Marketing Specialist will be responsible for creating, executing, and optimizing email marketing campaigns, monitoring campaign performance, and analyzing key metrics to enhance engagement and conversion. Your daily tasks will include designing email templates, overseeing lead generation efforts, segmenting email lists, and leveraging marketing automation tools. You will collaborate closely with the marketing and sales teams to align campaigns with the company’s strategic objectives.

Requirements

• Proficiency in Marketing Automation and Email Marketing Software, including creating and managing email campaigns.
  
• Experience in Marketing Analytics and Lead Generation, with a strong ability to interpret data and optimize results.
  
• Excellent Communication skills for crafting engaging email content with a focus on brand voice and audience targeting.
  
• Knowledge of current email marketing best practices, tools, strategies, and industry trends.
  
• Proven ability to manage multiple projects and deliver high-quality work within deadlines.
  
• Experience with A/B testing methods and strategies to improve campaign performance.
  
• Bachelor’s degree in Marketing, Communication, Business, or a related field is preferred.
  
• Experience in working within tech or API-focused industries is a plus.