Ecommerce Performance Marketing

Syvo Digital; New Delhi; On-site; INR 450,000 - 700,000; Full time

Job summary

Syvo Digital Private Limited, a fast-growing Indian consumer electronics brand headquartered in New Delhi, is seeking a Performance Marketing Executive to execute and optimize campaigns on Amazon, Flipkart, and other marketplaces. You will collaborate with the Performance Marketing team to drive sales growth through data-driven execution and hands-on marketplace advertising experience.

Ideal candidates combine strong analytical mindset with practical know-how of PPC on major marketplaces, budget

Qualifications

• Bachelor's degree in Business, Marketing, E-commerce, or related field.
• 13 years of experience in E-commerce Marketing or Marketplace Advertising.
• Proven track record of driving online sales growth.

Responsibilities

• Execute and optimize campaigns across Amazon, Flipkart, and quick marketplaces.
• Monitor PPC metrics and prepare performance reports.
• Support promotions, launches, and align campaigns with revenue goals.

Skills

Amazon PPC

Campaign optimization

Analytical skills

Excel/Sheets

Education

Bachelor's degree in Business, Marketing, E-commerce, or related field

Tools

Amazon Advertising Console

Excel

Google Sheets

Job description

Job Description: Performance Marketing - Executive

About the Company:

Syvo Digital Private Limited is a fast-growing Indian consumer electronics brand headquartered in New Delhi. Operating two D2C brands, SYVO and Tygot . We design and sell a wide range of tech accessories, including tripods, wireless earphones, Bluetooth speakers, ring lights, and camera accessories. Ranked among the top sellers on Amazon and Flipkart, we are driven by quality, innovation, and a deep commitment to our customers. With a 21% revenue growth CAGR and 40+ Crore in annual revenue, we are scaling rapidly and building our team.

About the Role:

As a Performance Marketing Executive at Syvo Digital, you will be responsible for executing and optimizing advertising campaigns across leading e-commerce marketplaces such as Amazon, Flipkart, and quick commerce platforms. You will work closely with the Performance Marketing team to monitor campaign performance, optimize advertising strategies, and drive sales growth through data-driven execution. This role is ideal for someone with a strong analytical mindset, hands-on experience in marketplace advertising, and a passion for e-commerce and digital marketing.

Key Responsibilities

1. Campaign Execution & Optimization

• Execute and optimize advertising campaigns across Amazon, Flipkart, and quick commerce platforms (Zepto, Blinkit, Instamart).
• Manage Sponsored Products, Sponsored Brands, and Sponsored Display campaigns.
• Perform keyword research, search term analysis, bid optimization, budget allocation, and campaign restructuring.
• Launch new campaigns and continuously optimize existing campaigns to improve performance.
• Identify optimization opportunities to reduce wasted ad spend and improve campaign efficiency.

2. Performance Monitoring & Reporting

• Monitor key PPC metrics including ACOS, ROAS, CPC, CTR, CVR, TACOS, and ad-attributed sales.
• Prepare and update daily performance trackers and campaign reports.
• Analyze campaign data and share actionable insights with the reporting manager.
• Support weekly and monthly performance reviews.

3. Sales Growth & Marketplace Performance

• Improve product visibility and drive sales through effective advertising execution.
• Support promotional campaigns, seasonal events, and new product launches.
• Ensure campaigns are aligned with sales and revenue objectives.

Qualifications & Skills

Education: Bachelor's degree in Business, Marketing, E-commerce, or a related field. Experience: 13 years of experience in E-commerce Marketing, Marketplace Advertising, or Performance Marketing. Experience with Marketplaces Ads and proven track record of driving online sales growth and managing key accounts.

Core Skills

• Hands-on experience with Amazon PPC/Amazon Advertising.
• Good understanding of Sponsored Products, Sponsored Brands, and Sponsored Display.
• Knowledge of keyword research, bid optimization, budget management, and campaign optimization.
• Strong analytical and problem-solving skills.
• Proficiency in Microsoft Excel or Google Sheets.
• Good communication and coordination skills.
• Ability to manage multiple campaigns with accuracy and attention to detail.