Ecommerce Media Buyer

Bharat Mavens; India; On-site; INR 400,000 - 600,000; Full time

Job summary

A dynamic marketing firm in India is looking for an Ecommerce Media Buyer to manage ad strategies and drive sales for e-commerce brands. The ideal candidate will have at least 2 years of experience with Facebook ads, analytical skills, and effective communication. Responsibilities include developing strategies, conducting market research, and collaborating with creative teams. This is a full-time position at an entry-level, ideal for those looking to advance in performance marketing.

Qualifications

• Minimum 2 years of experience with Facebook ads for e-commerce brands.
• Experience in handling budgets over ₹50,000/day per account for a single brand.
• Crisp and eloquent writing with a strong hold in the English language.

Responsibilities

• Manage ads and execute new strategies for brands daily.
• Develop strategies to increase sales via ads while optimizing the whole funnel.
• Conduct market research to identify target audiences and understand customers.

Skills

Facebook ads

Analytical skills

Customer understanding

Google Ads

Job description

Join to apply for the Ecommerce Media Buyer role at Bharat Mavens

Qualifications

• Minimum 2 years of experience with Facebook ads for e-commerce brands
• Experience in handling budgets over ₹50,000/day per account for a single brand
• Crisp and eloquent writing with a strong hold in the English language
• Strong analytical skills and understands the metrics
• Understand human psychology and can empathise with the customer journey
• Value customer understanding more than trends or new features
• Experience with Google Ads is a bonus

Responsibilities

• You will be managing ads and executing new strategies for brands day-in and day-out
• Develop strategies to increase sales for brands via ads, while optimizing the whole funnel, not just limited to ads and creatives
• Conduct market research to identify target audiences and understand customers
• Provide inputs to the creative strategist on ads, trends, new strategies and plan
• Analyse data and optimise campaigns for better performance
• Coordinate with the Creative Strategist to convey the performance of creatives
• Coordinate with the designer to get creatives made
• Daily, weekly and monthly reports compilation with qualitative analysis on the same
• Clear communication with clients on all things performance and new developments with updates at each milestone
• Clear communication with designer and creative strategist on design and performance of creatives respectively
• The only metric you are expected to meet every month-end is "On how many brands did we achieve the targets we set out to achieve?"

Do Not Apply If

• If you think you will just be optimising ads, you will also be working on landing page, and website optimisation (no development work but for ideas)
• Your role will be client-facing and will require direct communication with brand owners
• Everyone will turn towards you, if the performance with a brand is declining, as you are responsible for developing strategy and held accountable
• Tighter deadlines on some occasions when there is a launch or big event for a brand
• This job requires spending hours on looking at numbers and crunching data to generate valuable insight to rework on strategy if required
• You will be required to work in tight deadlines, and be accountable for delivery of brand targets by working alongside a designer and creative strategist

Seniority level

• Entry level

Employment type

• Full-time

Job function

• Marketing and Sales

Industries

• Advertising Services

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