Distribution Sourcing Manager - General Trade (GT) | Personal Hygiene Products

California Nutralife Global Wellness Inc.; Mumbai; On-site; INR 800,000 - 1,200,000; Full time

Benefits offered by this job

Travel allowance as per company policy

Fast-track career growth in FMCG

Job summary

California Nutralife Global Wellness Inc. seeks a General Trade Distribution Sourcing Manager in Mumbai to oversee distributor appointments and market expansion for personal hygiene products. The ideal candidate will have a strong FMCG distribution background, capable of negotiating terms and improving market presence.

With a focus on identifying and onboarding distributors, you will ensure optiomal sales performance across territories. Join us to play a pivotal role in our growth and career advancement opportunities in a thriving industry.

Qualifications

• Minimum 3 years of experience in FMCG General Trade distribution.
• Strong distributor and super stockist network across assigned regions.
• Excellent negotiation and relationship management skills.

Responsibilities

• Identify and appoint distributors, super stockists, and channel partners across assigned territories.
• Expand product availability across retail outlets and FMCG counters.
• Drive geographic expansion into new cities and territories.

Skills

General Trade (GT) Distribution

FMCG Channel Sales

Retail Distribution

Business Development

Trade Marketing

Job description

Company: California Nutralife Global Wellness Inc.

Industry: Personal Care / Personal Hygiene

Employment Type: Full‑Time

About the Role

California Nutralife Global Wellness Inc. is looking for a General Trade (GT) Distribution Sourcing Manager to lead distributor appointment and market expansion activities for its personal hygiene and personal care portfolio. The role will focus on identifying, evaluating, onboarding, and activating distributors, super stockists, and channel partners across key markets. Candidates with strong FMCG distribution experience and an established distributor network are preferred.

Key Responsibilities

• Identify and appoint distributors, super stockists, and channel partners across assigned territories.
• Develop a strong GT distribution network for personal hygiene and personal care products.
• Evaluate distributor infrastructure, financial capability, sales team strength, and market coverage.
• Negotiate commercial terms and finalize distributor agreements.

General Trade Market Expansion

• Expand product availability across retail outlets, chemists, cosmetic stores, supermarkets, and FMCG counters.
• Drive geographic expansion into new cities, districts, and territories.
• Build distribution coverage and improve market penetration.
• Identify white‑space opportunities and new distribution markets.
• Ensure newly appointed distributors are operational and actively generating secondary sales.
• Coordinate with sales teams to drive retailer onboarding and product placement.
• Monitor distributor performance and productivity.
• Conduct regular distributor business reviews.
• Develop strategies for increasing retailer reach and outlet coverage.
• Support trade schemes, retailer promotions, and market activation programs.
• Work closely with field sales teams to achieve distribution targets.
• Improve product visibility and availability in General Trade channels.
• Track competitor distribution networks and market activities.
• Identify emerging markets and channel opportunities.
• Gather distributor and retailer feedback for business growth.Maintain distributor database and territory mapping reports.

Required Skills

• General Trade (GT) Distribution
• Super Stockist Development
• FMCG Channel Sales
• Retail Distribution
• Market Expansion
• Territory Development
• Secondary Sales
• Outlet Expansion
• Business Development
• Trade Marketing

Preferred Industry Background

Experience in one or more of the following:

• Personal Hygiene Products
• Handwash & Sanitizers
• Personal Care
• Cosmetics
• FMCG
• OTC Products
• Consumer Goods
• Household Care Products

Candidate Profile

• Minimum 3 years of experience in FMCG General Trade distribution.
• Strong distributor and super stockist network across assigned regions.
• Ability to travel extensively for distributor development.
• Excellent negotiation and relationship management skills.
• Experience working with FMCG, personal care, skincare, hygiene, or wellness brands preferred.

Compensation

• Travel allowance as per company policy

Why Join Us?

• Opportunity to build distribution for fast‑growing wellness and personal care brands.
• High ownership role with direct impact on business growth.
• Exposure to national distribution expansion.
• Fast‑track career growth in FMCG and consumer brands.