Digital Sales Manager/Head

Mid-Day; Maharashtra; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

A leading media company is seeking a Digital Sales Manager to drive revenue growth through innovative digital advertising solutions. This role involves managing the complete sales cycle, cultivating relationships with clients, and optimizing multi-channel campaigns. The ideal candidate has over 5 years of experience in digital media sales, preferably within a high-traffic content environment. Strong proficiency in Google Ad Manager and compelling communication skills are essential. This position is based in Mumbai, Maharashtra, and an attractive compensation package is on offer.

Qualifications

• 5+ years in digital media sales, preferably in a news environment.
• Ability to translate complex data into compelling narratives.
• Deep understanding of advertiser sentiment regarding brand safety.

Responsibilities

• Own the full sales cycle from prospecting to closing.
• Manage and grow a portfolio of diverse clients.
• Collaborate with teams to optimize digital inventory revenue.
• Sell across various media channels including display and social.
• Utilize data to provide targeted solutions for advertisers.

Skills

Digital media sales experience

Proficiency in Google Ad Manager

Communication skills

Adaptability to news cycles

Tools

Google Ad Manager

CRM software

Job description

Job Title: Digital Sales Manager

Reports to: Managing Director (MD.)

Role Overview

The Digital Sales Manager is responsible for driving revenue growth through the sale of innovative digital advertising solutions across Mid-Day news platforms. You will lead the charge in identifying market trends, building relationships with top-tier agencies and brands, and developing custom content strategies that respect our editorial integrity while delivering high ROI for clients.

Key Responsibilities

• Direct Sales: Own the full sales cycle from prospecting to closing for high-value accounts.
• Portfolio Management: Manage and grow a diverse portfolio of clients, including local businesses, national brands, and programmatic partners.
• Yield Optimization: Collaborate with the operations team to maximize eCPM across all digital inventory.
• Native Advertising: Work with the editorial/creative studio to sell "sponsored content" that aligns with the newsroom’s voice.
• Multi-Channel Campaigns: Sell across display, newsletters, podcasts, video, and social media extensions.
• Data-Led Selling: Utilize first-party data and audience segments to offer hyper-targeted solutions to advertisers.
• Agency Relations: Maintain strong ties with media buying agencies and independent trading desks.
• Programmatic Oversight: Manage relationships with SSPs and oversee Private Marketplace deals.
• Performance Tracking: Monitor KPIs using tools like Google Ad Manager, GA4, or HubSpot.

Required Skills & Qualifications

• Experience: 5+ years in digital media sales, preferably within a news or high-traffic content environment.
• Technical Literacy: Proficiency in Google Ad Manager (GAM), CRM software, and programmatic buying/selling.
• Communication: Ability to translate complex data into a compelling "story" for advertisers.
• Adaptability: Deep understanding of how news cycles affect advertiser sentiment (Brand Safety vs. Brand Suitability).

Why This Role Matters

In an era of misinformation, brands seek trusted environments. As Digital Sales Manager, you serve as the bridge that allows quality journalism to thrive by connecting it with the brands that value an informed public.

How to Apply

Send your resume, current CTC, total experience, and current location to [e-mail].

Referral bonuses increase your chances of interviewing.

Location: Mumbai, Maharashtra, India