Digital Performance Marketing Manager

Seeds of Innocence (Part of Yashoda Hospital); Sector 10; On-site; INR 250,000 - 450,000; Full time

Job summary

Seeds of Innocence (Part of Yashoda Hospital) is seeking a data-driven marketing professional to manage paid campaigns on Google Ads and other platforms, with a focus on healthcare marketing. The role includes campaign optimization for CPL, conversions, and ROI, and accurate performance tracking using Google Analytics and CRM.

You will drive lead-to-appointment conversions through funnel optimization, and collaborate with teams in a hospital setting.

Qualifications

• Experience in managing paid campaigns on Google Ads and other platforms.
• Data-driven approach with focus on CPL, conversions and ROI.
• Familiarity with tracking using Google Analytics and CRM.

Responsibilities

• Manage paid campaigns on Google Ads and other platforms.
• Optimize campaigns for CPL, conversions, and ROI.
• Track performance using Google Analytics & CRM.
• Improve lead-to-appointment conversion through funnel optimization.

Skills

Google Ads

Google Analytics

CRM

Job description

Manage paid campaigns on Google Ads other platforms.
Optimize campaigns for CPL, conversions, and ROI.
Track performance using Google Analytics & CRM
Improve lead-to-appointment conversion through funnel optimization

Required Candidate profile

Preferred: Experience in Healthcare, IVF, Diagnostics, or Hospital marketing
If you are passionate about data-driven marketing and lead generation, we’d love to hear from you.