Digital Marketing Specialist / Executive

Kiran Group; Gandhidham; On-site; INR 350,000 - 550,000; Full time

Job summary

Kiran Group in Gandhidham, Gujarat seeks a results-driven Digital Marketing Specialist / Executive with 2–5 years of experience. The role focuses on digital campaigns, social media management, CRM/WhatsApp marketing, and engaging content creation across photos, reels, and videos.

You will manage platforms like LinkedIn, Facebook, Interakt, and AiSensy while aligning content with the brand. This in-person, full-time position offers growth and hands-on marketing exposure.

Qualifications

• 2–5 years of experience in Digital Marketing, Social Media Management, Content Creation, or Branding.
• Bachelor’s degree in Marketing, Digital Marketing, Mass Communication, Graphic Design, or related field.
• Strong knowledge of digital marketing concepts and social media platforms.
• Hands-on experience with LinkedIn and Facebook.
• Experience with WhatsApp/CRM marketing platforms such as Interakt and AiSensy.
• Strong graphic designing, photo editing, and video editing skills.
• Ability to create engaging posts, reels, videos, graphics, and marketing content.
• Good written and verbal communication skills.
• Creative mindset with strong visual and content presentation skills.
• Knowledge of social media analytics and campaign performance
• Ability to manage multiple tasks and meet deadlines.
• Portfolio of designs, videos, reels, or social media content will be an advantage.

Responsibilities

• Develop and execute digital marketing strategies and campaigns.
• Manage social media platforms including LinkedIn and Facebook.
• Plan, create, and publish engaging social media content.
• Manage WhatsApp marketing campaigns using Interakt and AiSensy.
• Handle CRM-based customer communication and marketing campaigns.
• Create and edit photos, graphics, reels, and videos.
• Develop creative content aligned with the company’s brand identity.
• Prepare and maintain social media content calendars.
• Monitor campaign performance and prepare basic reports and insights.
• Coordinate with internal teams to collect information for marketing content.
• Stay updated with the latest digital marketing and social media trends.
• Support branding, promotional, and other digital marketing activities.
• Ensure timely execution of campaigns and social media posts.

Skills

Digital Marketing

Social Media Management

Content Creation

Graphic Design

Photo/Video Editing

WhatsApp/CRM Marketing

LinkedIn & Facebook

Campaign Management

Communication Skills

Deadline-Oriented

Education

Bachelor's degree in Marketing

Tools

Interakt

AiSensy

Job description

Job Description – Digital Marketing Specialist / Executive

Creative and result-oriented Digital Marketing Specialist / Executive with 2–5 years of experience in digital marketing, social media management, content creation, graphic designing, photo/video editing, and WhatsApp/CRM marketing. The ideal candidate sho

*Job Location:* Gandhidham, Gujarat

*Department:* Digital Marketing / Marketing

*Position:* Digital Marketing Specialist / Executive

*Experience:* 2–5 Years

About the Role

We are looking for a creative and result-oriented *Digital Marketing Specialist / Executive* who has strong knowledge of digital marketing concepts, social media management, CRM/WhatsApp marketing, content creation, and graphic/video designing.

The ideal candidate should be creative, digitally savvy, and capable of managing social media campaigns while creating engaging visual and written content.

Key Responsibilities

• Develop and execute digital marketing strategies and campaigns.
• Manage social media platforms including *LinkedIn and Facebook*.
• Plan, create, and publish engaging social media content.
• Manage WhatsApp marketing campaigns using platforms such as *Interakt and AiSensy*.
• Handle CRM tools and customer communication campaigns.
• Create engaging *photos, graphics, reels, videos, and other digital content*.
• Edit photos and videos for social media, marketing campaigns, and corporate communication.
• Develop creative content aligned with the company's brand identity.
• Prepare social media calendars and ensure timely posting.
• Monitor campaign performance and prepare basic reports/insights.
• Coordinate with internal teams to collect information and develop marketing content.
• Stay updated with the latest digital marketing, social media, content, and online marketing trends.
• Support other digital marketing and branding activities as required.

Required Skills

• Strong understanding of *digital marketing concepts and practices*.
• Hands-on experience with *Interakt and AiSensy* or similar CRM/WhatsApp marketing platforms.
• Good knowledge of *LinkedIn and Facebook management*.
• Excellent *graphic designing and content creation* skills.
• Strong *photo and video editing* skills.
• Creative mindset with an eye for design and visual presentation.
• Good written and verbal communication skills.
• Ability to create engaging and professional social media content.
• Knowledge of social media analytics and campaign performance is an added advantage.
• Ability to manage multiple tasks and meet deadlines.

Preferred Qualifications

• Bachelor's degree in *Marketing, Digital Marketing, Mass Communication, Graphic Design, or a related field*.
• Relevant experience in digital marketing, social media management, content creation, or branding.
• A portfolio showcasing *designs, videos, social media posts, reels, or other creative work* will be an advantage.

Candidate Profile

• *Creative & Innovative*
• *Good at Content Creation*
• *Strong in Designing*
• *Proficient in Photo & Video Editing*
• *Knowledgeable in Digital Marketing*
• *Experienced with WhatsApp/CRM Marketing*
• *Good at Social Media Management*
• *Detail-Oriented & Deadline-Driven*

*Job Location:* Gandhidham, Gujarat

*Employment Type:* Full-Time

Work Location: In person

Responsibilities

1. Develop and execute digital marketing strategies and campaigns
2. Manage LinkedIn, Facebook, and other social media platforms
3. Plan, create, and publish engaging digital content
4. Manage WhatsApp marketing campaigns using Interakt, AiSensy, or similar platforms
5. Handle CRM-based customer communication and marketing campaigns
6. Create and edit photos, graphics, reels, and videos
7. Develop creative content aligned with the company’s brand identity
8. Prepare and maintain social media content calendars
9. Monitor campaign performance and prepare basic reports and insightsCoordinate with internal teams to collect information for marketing content
10. Stay updated with the latest digital marketing and social media trends
11. Support branding, promotional, and other digital marketing activities
12. Ensure timely execution of campaigns and social media posts

Requirements

1. 2–5 years of experience in Digital Marketing, Social Media Management, Content Creation, or Branding
2. Bachelor’s degree in Marketing, Digital Marketing, Mass Communication, Graphic Design, or related field
3. Strong knowledge of digital marketing concepts and social media platforms
4. Hands-on experience with LinkedIn and Facebook
5. Experience with WhatsApp/CRM marketing platforms such as Interakt and AiSensy
6. Strong graphic designing, photo editing, and video editing skills
7. Ability to create engaging posts, reels, videos, graphics, and marketing content
8. Good written and verbal communication skills
9. Creative mindset with strong visual and content presentation skills
10. Knowledge of social media analytics and campaign performance
11. Ability to manage multiple tasks and meet deadlines
12. Portfolio of designs, videos, reels, or social media content will be an advantage