Digital Marketing Specialist

Techmatic Systems India Pvt Ltd; Hyderabad; Vor Ort; INR 350.000 - 700.000; Vollzeit

Zusammenfassung

Techmatic Systems India Pvt Ltd in Hyderabad is seeking a Digital Marketing Specialist to plan, execute, and optimize campaigns across social media, search, email, and online advertising to boost brand awareness and generate qualified leads.

You will manage social media accounts, create and schedule content, monitor performance, and report metrics using analytics tools, collaborating with sales and technical teams to refine messaging and support launches.

Qualifikationen

• Experience planning and executing multi-channel digital campaigns.
• Social media content creation and account management.
• Proficient in web analytics and reporting tools.
• Excellent communication and collaboration with stakeholders.
• Bachelor’s degree in marketing or related field.
• Experience with SEO/SEM, marketing automation, and CRM.
• Strong organization and deadline-driven multitasking.
• B2B technology/IT services marketing experience is advantageous.

Aufgaben

• Plan, execute, and optimize digital campaigns to increase brand awareness and generate leads.
• Collaborate with sales and technical teams to align messaging and launches.

Kenntnisse

Digital Marketing

Online Marketing

Social Media Marketing

Web Analytics

Communication skills

SEO/SEM

Marketing automation

CRM familiarity

Project management

B2B technology marketing

Ausbildung

Bachelor’s degree in marketing or related field

Jobbeschreibung

Company Description

Techmatic Systems is a digital transformation partner specializing in ERP, automation, and advanced technology solutions for businesses across the USA. The company provides deep expertise in Odoo ERP and Acumatica consulting, offering implementation, customization, integration, migration, and dedicated support services. Techmatic Systems also delivers robust Playwright automation services to enhance testing, scalability, and release reliability in digital-first environments. Beyond ERP and automation, the organization supports clients with blockchain, EPICOR, LPO, BSS/CSS, QE and automation, and data analytics services. The team focuses on helping organizations streamline operations, improve efficiency, and stay competitive in a rapidly evolving digital economy.

Role Description

This is a full-time, on-site role for a Digital Marketing Specialist based in Hyderabad. The Digital Marketing Specialist will plan, execute, and optimize digital campaigns across channels such as social media, search, email, and online advertising to increase brand awareness and generate qualified leads. Daily responsibilities include managing social media accounts, creating and scheduling content, monitoring campaign performance, and using web analytics tools to track and report on key metrics. The role involves collaborating with sales and technical teams to align messaging, refine targeting, and support product and service launches. The specialist will also stay up to date with digital marketing trends and recommend new strategies and tools to enhance overall marketing effectiveness.

Qualifications

• Strong skills in Digital Marketing and Online Marketing, with experience planning and executing multi-channel campaigns.
• Proficiency in Social Media Marketing, including content creation, community management, and platform-specific optimization.
• Ability to use Web Analytics tools (e.g., Google Analytics or similar) to interpret data, generate reports, and optimize campaigns.
• Excellent Communication skills for clear, consistent messaging and effective collaboration with internal and external stakeholders.
• Bachelor’s degree in marketing, communications, business, or a related field, or equivalent practical experience.
• Experience with SEO/SEM, marketing automation tools, and CRM platforms is highly beneficial.
• Strong organizational skills, attention to detail, and the ability to manage multiple projects and deadlines in a fast-paced environment.
• Prior experience in B2B technology or IT services marketing is an advantage.