Digital Marketing Specialist

AdClear Digital Marketing; Dadri; Hybrid; INR 600,000 - 900,000; Full time

Job summary

AdClear Digital Marketing seeks a Digital Marketing Specialist to plan, execute, and optimize campaigns across paid and organic channels to support client objectives. This full-time, hybrid role is based in Noida with some work-from-home flexibility.

You will manage social media, perform research, monitor analytics, and partner with internal teams to maximize ROI. The role emphasizes collaboration, data-driven decision making, and staying current with marketing trends and best practices to

Qualifications

• Bachelor’s degree in marketing or related field; agency or in-house digital marketing experience preferred.
• Experience managing multi-channel campaigns across paid and organic channels.
• Proficiency in Social Media Marketing and campaign execution.
• Strong web analytics skills using Google Analytics or similar.
• Effective communication and client coordination abilities.
• Bonus: PPC, SEO basics, content marketing familiarity, and marketing automation/CRM tools.

Responsibilities

• Plan, execute and optimize digital campaigns across paid and organic channels.
• Manage social media and online marketing campaigns; conduct keyword and audience research.
• Monitor web analytics and optimize performance based on data insights.
• Prepare performance reports and recommend ROI improvements.
• Collaborate with internal teams and contribute to content planning.
• Stay current with digital marketing trends and best practices.

Skills

Digital Marketing

Online Marketing

Social Media Marketing

Web Analytics

Communication

PPC & Paid Social

SEO Basics

Content Marketing

Marketing Automation/CRM

Education

Bachelor’s in Marketing

Tools

Google Analytics

CRM Tools

Marketing Automation

Job description

Company Description

AdClear Digital Marketing is a data-driven digital marketing agency that helps businesses of all sizes achieve measurable marketing results. The team designs customized strategies across brand building, SEO, performance marketing, content creation, and education marketing to support growth objectives. AdClear focuses on increasing brand awareness, generating qualified leads, strengthening brand reputation, and improving customer engagement. The agency offers services including lead generation, PPC and social ads, content and social media marketing, web design and development, email marketing, and brand reputation management. With a diverse client base that includes organizations such as CNBC, The Hindu, Accenture, Middlesex University, and Moneycontrol, AdClear delivers proven outcomes aligned with clients’ business goals.

Role Description

The Digital Marketing Specialist will plan, execute, and optimize digital campaigns across paid and organic channels to support client marketing objectives. This full-time, hybrid role is based in Noida, with flexibility for some work-from-home arrangements. Day-to-day responsibilities include managing social media and online marketing campaigns, conducting keyword and audience research, monitoring web analytics, and optimizing performance based on data insights. The role involves collaborating with internal teams to align campaign strategies with client goals, preparing performance reports, and recommending improvements to maximize ROI. The specialist will also support content planning, contribute ideas for creative assets, and stay current with digital marketing trends and best practices.

Qualifications

• Candidates should possess strong skills in Digital Marketing and Online Marketing, with experience managing multi-channel campaigns.
• Candidates should possess expertise in Social Media Marketing, including campaign execution, audience engagement, and platform-specific best practices.
• Candidates should possess proficiency in Web Analytics, including the use of tools such as Google Analytics or similar platforms for performance tracking and optimization.
• Candidates should possess effective Communication skills, with the ability to present insights, collaborate with cross-functional teams, and coordinate with clients.
• Additional beneficial qualifications include experience with PPC and paid social platforms, SEO fundamentals, basic understanding of content marketing, and familiarity with marketing automation or CRM tools.
• A bachelor’s degree in marketing, communications, business, or a related field, along with prior agency or in-house digital marketing experience, will be an advantage.