Digital Marketing Specialist

Supportta Solutions Private Limited; Ernakulam; On-site; INR 600,000 - 1,000,000; Full time

Job summary

Supportta Solutions Private Limited is a Kochi-based digital solutions company seeking a Digital Marketing Specialist to plan, execute, and optimize multi-channel campaigns. The role emphasizes brand awareness, lead generation, and data-driven optimization, with on-site collaboration across teams.

The ideal candidate brings strong Digital Marketing, Social Media, and Web Analytics skills, plus experience with SEO/SEM and marketing automation.

Qualifications

• Strong skills in Digital Marketing and Online Marketing, including campaign planning and execution.
• Experience in Social Media Marketing: content scheduling, audience engagement, and platform management.
• Experience in Web Analytics: interpreting data, KPIs, and optimization insights.
• Excellent communication, written and verbal, with cross-functional collaboration abilities.
• Experience with SEO/SEM, email marketing tools, and marketing automation is beneficial.
• Willingness to work on-site in Kochi and manage multiple projects in a fast-paced env.

Responsibilities

• Plan, execute, and optimize digital marketing campaigns across social media, search, and other online channels.
• Manage social media profiles, create and schedule content, monitor campaign performance.
• Analyze web and engagement metrics to improve results and present insights.

Skills

Digital Marketing

Online Marketing

Social Media Marketing

Web Analytics

Communication Skills

Education

Bachelor’s Degree in Marketing/Business/Communications

Tools

SEO/SEM Tools

Email Marketing Tools

Marketing Automation Platforms

Job description

Company Description

Supportta Solutions Private Limited is a forward-thinking digital solutions company that helps clients turn ideas into impactful digital experiences. Powered by a team of young, dynamic professionals, the organization focuses on innovation that drives growth, efficiency, and measurable results. Each project is approached with a commitment to not only meet but exceed expectations. Supportta Solutions aims to collaborate closely with clients so that their vision, combined with the company’s expertise, shapes future-ready solutions. The team culture encourages creativity, experimentation, and building extraordinary outcomes together.

Role Description

The Digital Marketing Specialist is a full-time, on-site role based in Kochi. The specialist will plan, execute, and optimize digital marketing campaigns across social media, search, and other online channels to increase brand awareness and generate leads. Daily responsibilities include managing social media profiles, creating and scheduling content, monitoring campaign performance, and analyzing web and engagement metrics to improve results. The role involves coordinating with designers and content creators, conducting market and audience research, and ensuring consistent brand messaging across all platforms. The specialist will also prepare regular reports, present insights to the team, and contribute ideas to enhance overall digital marketing strategy.

Qualifications

• Candidates should possess strong skills in Digital Marketing and Online Marketing, including campaign planning and execution.
• Candidates should possess skills in Social Media Marketing, including content scheduling, audience engagement, and platform management.
• Candidates should possess skills in Web Analytics, including interpreting data, tracking KPIs, and using insights to optimize campaigns.
• Candidates should possess strong Communication skills, including clear written and verbal communication and collaboration with cross-functional teams.
• Experience with SEO/SEM, email marketing tools, and marketing automation platforms is beneficial.
• Ability to work on-site in Kochi, manage multiple projects, and meet deadlines in a fast-paced environment.
• Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
• Prior experience in a digital marketing or similar role, preferably in an agency or tech-focused environment, is an advantage.