Digital Marketing Specialist

ICT Global Tech Pvt. Ltd.; Ernakulam; On-site; INR 334,800 - 558,000; Full time

Benefits offered by this job

Health insurance

Internet reimbursement

Leave encashment

Paid time off

Job summary

A leading technology solutions firm in Kerala is seeking a Digital Marketing Specialist to drive online presence and lead generation. Responsibilities include executing multi-channel campaigns, managing SEO strategies, and monitoring performance metrics. The ideal candidate should have 2-3 years of experience in digital marketing, proficiency in tools like Google Analytics and Ads, and excellent content writing skills. This full-time role requires a Bachelor's degree and offers benefits including health insurance and paid time off.

Qualifications

• 2-3 years of proven experience in digital marketing.
• Hands-on experience with Google Analytics and Google Ads.
• Strong content writing skills for engaging advertising.

Responsibilities

• Plan, execute, and optimize multi-channel campaigns.
• Improve search engine rankings for business keywords.
• Monitor performance metrics and provide reports.
• Create email marketing and retargeting workflows.
• Manage social media content calendars.

Skills

SEO

Google Ads

Social media marketing

Data analysis

Content writing

Education

Bachelor's degree

Tools

Google Analytics

Google Ads Manager

Meta Business Suite

SEO tools (SEMrush or Ahrefs)

Job description

# Digital Marketing Specialist## Digital Marketing Specialist* Location Kochi* Posted Date 2026-03-30* Job Type Full timeICT Global Tech is an 8-year-old, fast-growing technology and solutions firm. As we scale our business to reach our 2026 expansion targets, we are looking for a creative and analytical Digital Marketing Specialist to take ownership of our online presence and lead generation efforts. You won't just be "posting on social media. You will be helping us drive tangible business growth and manage digital assets across our various ventures.We are looking for a data-driven marketer who understands how to convert clicks into clients. You will manage end-to-end digital campaigns, optimize our SEO/SEM, and track the performance of every rupee spent on marketing.Key ResponsibilitiesCampaign Management: Plan, execute, and optimize multi-channel campaigns (Google Ads, Meta Ads, LinkedIn) to generate high-quality leads.SEO & Content Strategy: Improve search engine rankings for our core business keywords to drive organic traffic.Analytics & Reporting: Monitor daily performance metrics. Provide clear, data-backed reports on ROI, cost-per-acquisition (CPA), and campaign reach.Lead Nurturing: Create email marketing and retargeting workflows to convert potential leads into long-term clients.Brand Growth: Manage social media content calendars and maintain a consistent brand voice across all digital touchpoints.RequirementsExperience: 2–3 years of proven experience in digital marketing (specifically managing performance budgets).Technical Proficiency: Hands-on experience with Google Analytics, Google Ads Manager, Meta Business Suite, and SEO tools (like SEMrush or Ahrefs).Analytical Skills: Ability to interpret data and adjust strategies in real-time to meet aggressive business targets.Communication: Strong content writing skills to create engaging ad copy and landing page content.Benefits:Health insuranceLeave encashmentPaid time offExperience:SEO & Google Ad: 2 years (Required)Social media marketing: 2 years (Required)Job Type: Full-timeWork Location: In personJob Type: Full-timeBenefits:Health insuranceInternet reimbursementLeave encashmentPaid time offAbility to commute/relocate:Kochi, Kerala: Reliably commute or planning to relocate before starting work (Preferred)Education:Bachelor's (Required)Experience:Digital marketing: 3 years (Required)Google Ads: 2 years (Required)Meta Ads: 2 years (Required)SEO: 2 years (Required)Language:English (Required)Malayalam (Required)Work Location: In personJob Type: Full-timeBenefits:Health insuranceInternet reimbursementLeave encashmentPaid time off* Experience 2–3yrs* Working Days* Salary* Vacancy 1* Deadline## Digital Marketing SpecialistFull time## Digital Marketing SpecialistFull time