Digital Marketing Manager- Raipur

The Global Zone; Raipur; On-site; INR 300,000 - 420,000; Full time

Job summary

The Global Zone is seeking a digital marketing professional to plan and optimize campaigns across reels, stories, posts and other digital content. You will coordinate with graphic designers, video editors and content teams to create compelling campaigns and improve website traffic.

Responsibilities include tracking performance metrics such as ROAS and CPL, researching trends and competitors, and supporting exhibitions, events and e-commerce initiatives with data-driven insights.

Qualifications

• Proven experience in digital marketing and social media.
• Strong knowledge of Meta Ads Manager.
• Understanding of SEO, Google Analytics and digital marketing metrics.
• Good understanding of Instagram trends and content strategy.
• Strong communication and coordination skills.
• Creative thinking with a data-driven approach.
• Fashion, luxury, retail or lifestyle industry experience is a plus, if not no worries.

Responsibilities

• Track ad performance, ROAS, CPL and other key metrics
• Coordinate with graphic designers, video editors and content teams
• Plan content for reels, stories, posts and digital campaigns
• Work on SEO, Google presence and website traffic
• Analyse insights and prepare regular performance reports
• Research trends, competitors and new digital growth opportunities
• Support marketing for exhibitions, events, store campaigns and e-commerce

Skills

Digital marketing

Social media

SEO & Google Analytics

Instagram trends

Content strategy

Communication skills

Coordination skills

Data-driven mindset

Tools

Meta Ads Manager

Job description

• Track ad performance, ROAS, CPL and other key metrics
• Coordinate with graphic designers, video editors and content teams
• Plan content for reels, stories, posts and digital campaigns
• Work on SEO, Google presence and website traffic
• Analyse insights and prepare regular performance reports
• Research trends, competitors and new digital growth opportunities
• Support marketing for exhibitions, events, store campaigns and e-commerce

Requirements

• Proven experience in digital marketing and social media
• Strong knowledge of Meta Ads Manager
• Understanding of SEO, Google Analytics and digital marketing metrics
• Good understanding of Instagram trends and content strategy
• Strong communication and coordination skills
• Creative thinking with a performance and data-driven approach
• Fashion, luxury, retail or lifestyle industry experience is a plus , if not no worries