Digital marketing Manager- Auraix Media

Digitalnest; Hyderabad; On-site; INR 480,000 - 600,000; Full time

Job summary

Auraix Media in Hyderabad is seeking a seasoned Digital Marketing Manager to drive strategic growth for a diverse client base. You will lead multi-channel campaigns, optimize brand presence, and deliver measurable results through SEO, SEM, email marketing, and content strategies.

You will mentor a team of marketing specialists, collaborate with creative teams, and manage external partners to ensure cohesive, high-impact campaigns in a fast-paced agency environment.

Qualifications

• Minimum 4–5 years of practical digital marketing experience, preferably in an agency.
• Strong SEO/SEM, social media marketing, email campaigns and content strategy expertise.
• Bachelor's degree in Marketing or Business; professional certifications preferred.
• Excellent analytical skills to translate data into strategic decisions.
• Proven leadership, communication and project management abilities.

Responsibilities

• Formulate and execute multi-platform digital marketing plans to boost brand recognition and lead quality.
• Oversee paid advertising across Google Ads, social networks, and display to optimize ROI.
• Use analytics to measure campaigns and deliver actionable insights.
• Partner with creative teams to produce compelling content aligned with brand standards.
• Monitor industry trends and competitors to identify growth opportunities.
• Manage and mentor a team of marketing specialists to meet objectives.
• Liaise with external vendors to ensure smooth delivery of integrated projects.

Skills

SEO/SEM

Social media marketing

Email campaigns

Content strategy

Leadership

Analytics

Education

Bachelor's degree in Marketing or Business

Job description

Auraix Media is currently recruiting a seasoned Digital Marketing Manager to spearhead strategic growth initiatives within our vibrant agency. This critical position involves directing comprehensive marketing campaigns, elevating brand presence, and guaranteeing quantifiable outcomes for a varied client base. The individual selected for this role will play a fundamental part in steering the agency's expansion while upholding our standing as a leader in the digital sector.

• Formulate and implement multi-platform digital marketing plans designed to boost brand recognition and secure high-quality leads.
  
• Oversee and refine paid advertising efforts on channels including Google Ads, social networks, and display ad spaces to optimize return on investment.
  
• Utilize analytics software to evaluate campaign metrics, delivering actionable intelligence that informs and improves future marketing tactics.
  
• Partner with creative departments to craft compelling content, encompassing written copy, visual designs, and multimedia materials that adhere to brand standards.
  
• Track emerging industry trends and competitor actions to uncover fresh avenues for market growth and innovation.
  
• Supervise a team of marketing specialists, offering mentorship, performance reviews, and direction to meet departmental objectives.
  
• Liaise with outside vendors and partners to guarantee the smooth execution of integrated marketing projects.
  

Requirements

Requirements:

• Minimum of 4 to 5 years of practical experience in digital marketing, with a preference for agency background
  
• High level of expertise in SEO/SEM, social media marketing, email campaigns, and content strategy.
  
• Bachelor's degree in Marketing, Business, or a comparable discipline; professional certifications are strongly preferred.
  
• Superior analytical abilities to interpret data and convert insights into strategic business decisions.
  
• Strong communication, leadership, and project management skills suited for a dynamic, fast-paced environment.
  
• Creative mindset and adaptability to address changing client demands and market conditions effectively.
  

Note: The CTC will range between 4.8 LPA to 6 LPA based on the candidate's performance.