Digital Marketing Manager

Shades of Udaipur; Udaipur District; On-site; INR 300,000 - 450,000; Full time

Job summary

Shades of Udaipur is seeking a Digital Marketing Manager to lead planning, execution, and optimization of digital campaigns from our Udaipur base. You will oversee social media, content calendars, and brand consistency while driving audience engagement and conversions.

You will track performance, analyze data, refine strategies, manage lead generation initiatives, monitor budgets, and report on results to support clients’ brand growth in a fast-paced, creative environment.

Qualifications

• Strong skills in Digital Marketing and Marketing, with experience developing and executing integrated online campaigns.
• Proficiency in Social Media Marketing, including content planning, community management, and platform analytics.
• Experience with Lead Generation strategies and tools, focused on driving qualified inquiries and conversions.
• Ability to use Web Analytics to interpret data, generate insights, and optimize campaign performance.
• Knowledge of SEO/SEM fundamentals and paid advertising (e.g., Meta Ads, Google Ads) is beneficial.
• Excellent communication, collaboration, and stakeholder management skills.
• Strong organizational skills, with the ability to manage multiple projects and deadlines in a fast-paced environment.
• Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.
• Prior experience in an agency, media, or events-focused environment is an advantage.

Responsibilities

• Plan, execute, and optimize digital campaigns across platforms.
• Manage social media channels and content calendars.
• Ensure brand consistency and audience engagement.
• Track campaign performance and analyze data.
• Coordinate with creative, media, and events teams.
• Manage lead generation initiatives and monitor budgets.
• Prepare performance reports and stay current with digital trends.

Skills

Digital marketing

Social media marketing

Lead generation

Web analytics

SEO/SEM

Communication

Project management

Team collaboration

Education

Bachelor’s degree in Marketing

Tools

Meta Ads

Google Ads

Analytics tools

Job description

Company Description Shades of Udaipur is a creative and business transformation company founded in 2016, working across events, communications, and media. The organization focuses on building and energizing brands, helping them flourish across all mediums with impactful storytelling and strategic execution. Known for a young and unconventional culture, Shades of Udaipur encourages fresh thinking and bold ideas. Team members collaborate closely with clients to drive meaningful change and deliver measurable results.

Role Description The Digital Marketing Manager is a full-time, on-site role based in Udaipur, responsible for planning, executing, and optimizing digital campaigns across multiple platforms. The role includes managing social media channels, overseeing content calendars, and ensuring brand consistency and audience engagement. Day-to-day tasks involve tracking campaign performance, analyzing web and marketing data, refining strategies to improve reach and conversion, and coordinating with creative, media, and events teams. The Digital Marketing Manager will also manage lead generation initiatives, monitor budgets, prepare performance reports, and stay current with digital trends and best practices to support clients’ brand growth.

Qualifications

• Strong skills in Digital Marketing and Marketing, with experience developing and executing integrated online campaigns.
• Proficiency in Social Media Marketing, including content planning, community management, and platform analytics.
• Experience with Lead Generation strategies and tools, focused on driving qualified inquiries and conversions.
• Ability to use Web Analytics to interpret data, generate insights, and optimize campaign performance.
• Knowledge of SEO/SEM fundamentals and paid advertising (e.g., Meta Ads, Google Ads) is beneficial.
• Excellent communication, collaboration, and stakeholder management skills.
• Strong organizational skills, with the ability to manage multiple projects and deadlines in a fast-paced environment.
• Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.
• Prior experience in an agency, media, or events-focused environment is an advantage.

CTC - 3,00,000-4,50,000/-

For more details - 8696940199