Digital Marketing Manager

A K Infra & Reality Developers Pvt. Ltd.; Lucknow; On-site; INR 400,000 - 700,000; Full time

Job summary

A K Infra & Reality Developers Pvt. Ltd. in Lucknow invites a Digital Marketing professional to lead social media marketing strategies and online campaigns across Google Ads, Facebook, and other platforms. You will perform keyword research, create marketing content, and deliver monthly performance reports.

The role requires a marketing background, hands-on analytics, SEO knowledge, and the ability to manage multiple tasks in a fast-paced environment. Collaboration with product teams is expected.

Qualifications

• Bachelor's degree in Marketing, Digital Marketing, or a related field.
• Hands-on experience developing highly scalable systems.
• Proficiency in Google Analytics, Google Ads, social media platforms, and email marketing tools.
• Strong understanding of SEO principles and digital content creation.

Responsibilities

• Lead social media marketing strategies and campaigns across platforms.
• Perform keyword research aligned with business objectives.
• Create and support marketing content for social media purposes.
• Prepare monthly performance reports.
• Evaluate search results and optimize campaigns.

Skills

Social media marketing

Keyword research

Content creation

Analytics

Education

Bachelor's degree in Marketing

Tools

Google Ads

Google Analytics

SEO

Email marketing tools

Job description

Job Description:

• Responsible for Social media marketing, Making strategies & campaigns and online advertisement through Google Adwords, Facebook, Real Estate Portels, Youtube, Instagram stories, Linkedin posts etc.


• Perform keyword research in coordination with business objectives to optimize existing content and uncover new opportunities


• Create and support marketing content to use for social media purposes.


• Prepare reports on monthly basis.


• Evaluate search results and search.


• Maintain and improve the performance of existing software.


• Develop and implement new software programs.


• Key Skills: Software Development, Web Development, PHP, C++, WordPress, HTML, Photoshop & PageMaker, Corel.

Requirements:

• Bachelors degree in Marketing, Digital Marketing, or a related field.


• Hands-on experience developing highly scalable systems


• Proficiency in Google Analytics, Google Ads, social media platforms, and email marketing tools.


• Strong understanding of SEO principles and digital content creation.


• Excellent communication, analytical, and problem-solving skills.


• Ability to multitask, prioritize tasks, and meet deadlines in a fast-paced environment.


• Experience in developing web-based applications.