Digital Marketing Manager

White Paper Advisory; Gurugram District; On-site; INR 600,000 - 1,200,000; Full time

Benefits offered by this job

Competitive salary

Own digital strategy

Learning support

Collaborative culture

Job summary

White Paper Advisory in Gurugram is seeking a digital marketing professional to plan and run campaigns across SEO, paid ads, social media, and email. You will manage the content calendar, website content, and LinkedIn presence.

You'll edit short videos for social media using Premiere Pro or CapCut, create graphics with Canva or Photoshop, and track performance in GA4, sharing regular reports and optimizing conversions through A/B tests.

Job description

Role & responsibilities:

• Plan and run digital campaigns across SEO, paid ads (Google, Meta, LinkedIn), social media, and email
• Manage the content calendar, website content, and LinkedIn presence
• Edit short videos and reels (Premiere Pro, CapCut, or similar) for social media and ads
• Create simple graphics and creatives using Canva or Photoshop
• Track performance (traffic, leads, CPL) in GA4 and share regular reports
• Run A/B tests to improve conversions
• Coordinate with sales and advisory teams to generate quality leads

Perks and benefits:

• Competitive salary
• Chance to own and shape the companys digital strategy
• Learning support and certifications
• Collaborative work culture with direct access to leadership