Digital Marketing Manager

Markwiz Marketing Consultancy Private; Bengaluru; On-site; INR 350,000 - 750,000; Full time

Job summary

Markwiz Marketing Consultancy Private in Bengaluru looks for a digital marketing specialist to craft and execute campaigns across SEO, social media, PPC, and performance marketing. The role involves optimizing presence on major platforms and collaborating with Sales and Product teams to spur growth.

Responsibilities include analyzing campaigns via Google Analytics, delivering stakeholder reports, and staying current with industry best practices to maximize ROI.

Qualifications

• Strong understanding of SEO principles and ability to implement effective search engine optimization strategies.
• Experience with paid advertising platforms such as Google AdWords or Facebook Ads Manager.

Responsibilities

• Develop and execute digital marketing strategies across channels including SEO, SMO, PPC campaigns, affiliate marketing, and performance marketing.
• Manage and optimize social media presence on Facebook, Instagram, LinkedIn, YouTube, and other relevant platforms.
• Analyze campaign performance using Google Analytics and provide regular reports to stakeholders.
• Collaborate with cross-functional teams (Sales, Product) to drive business growth through targeted marketing initiatives.
• Stay up-to-date with industry trends and best practices in digital marketing.

Skills

SEO knowledge

Paid advertising

Analytics

Social media management

Education

Bachelor's degree in Marketing or related field

Tools

Google Analytics

Job description

Roles and Responsibilities

• Develop and execute digital marketing strategies across various channels, including SEO, SMO, PPC campaigns, affiliate marketing, and performance marketing.
• Manage and optimize social media presence on Facebook, Instagram, LinkedIn, YouTube, and other relevant platforms.
• Analyze campaign performance using Google Analytics and provide regular reports to stakeholders.
• Collaborate with cross-functional teams (Sales, Product) to drive business growth through targeted marketing initiatives.
• Stay up-to-date with industry trends and best practices in digital marketing.

Desired Candidate Profile

• Strong understanding of SEO principles and ability to implement effective search engine optimization strategies.
• Experience with paid advertising platforms such as Google AdWords or Facebook Ads Manager.
• Bachelor's degree in Marketing or a related field (e.g., B.A - Bachelor of Arts in Marketing; B.B.A. / B.M.S.).