Digital Marketing Expert

LogicSpice Consultancy Private Ltd.; Jaipur; On-site; INR 350,000 - 550,000; Full time

Job summary

LogicSpice Consultancy Private Ltd. in Jaipur invites a Digital Marketing Specialist for a full-time, on-site position to plan, execute and optimize campaigns across social, search, email and other channels.

You will drive brand awareness, generate leads and engage customers while coordinating with design, development and sales teams. You will monitor performance using web analytics, prepare regular reports, and propose data-driven improvements to strengthen LogicSpice’s online presence for its

Qualifications

• Experience managing campaigns across major social platforms.
• Strong SEO/SEM, email marketing and optimization skills.
• Ability to interpret data from analytics tools and generate insights.
• Excellent verbal and written communication and cross-functional collaboration.
• Experience in B2B or IT/software marketing is preferred.

Responsibilities

• Plan, execute and optimize multi-channel digital marketing campaigns.
• Monitor performance, generate reports and recommend improvements.
• Coordinate with design, development and sales teams to align goals.
• Stay updated on trends and best practices in digital marketing.

Skills

Social Media Marketing

Online Marketing

SEO/SEM

Email Marketing

Web Analytics

Communication Skills

B2B IT Marketing

CRM & Marketing Automation

Education

Bachelor’s in Marketing or Related Field

Tools

Google Analytics

CRM Systems

Marketing Automation Tools

Job description

Company Description LogicSpice Consultancy Private Ltd. is a trusted IT company that delivers customized, ready-to-install software scripts and end-to-end web and mobile application development services. Since 2006, the company has focused on customer-centric, cost-effective solutions backed by ongoing maintenance and support for startups and enterprises worldwide.

Role Description The Digital Marketing Specialist role is a full-time, on-site position based in Jaipur. The specialist will plan, execute, and optimize digital marketing campaigns across channels such as social media, search, email, and other online platforms to drive brand awareness, lead generation, and customer engagement. Day-to-day responsibilities include managing social media accounts, creating and scheduling content, monitoring campaign performance, and using web analytics tools to track key metrics and improve results. The role also involves collaborating with designers, developers, and sales teams to align marketing activities with business goals, conducting market and competitor research, and staying up to date with digital marketing trends. The specialist will prepare regular performance reports, recommend data-driven improvements, and help strengthen LogicSpice’s online presence for its products and services.

Qualifications

• Candidates should possess strong Social Media Marketing and Online Marketing skills, with experience managing campaigns across major platforms.
• Candidates should possess solid Digital Marketing skills, including SEO/SEM, email marketing, and campaign optimization.
• Candidates should possess Web Analytics skills, with the ability to interpret data from tools such as Google Analytics and generate actionable insights.
• Candidates should possess excellent Communication skills, including clear written and verbal communication and the ability to collaborate with cross-functional teams.
• Relevant experience in B2B or IT/software marketing, especially for web and mobile application products, is beneficial.
• Practical knowledge of marketing automation tools, CRM systems, and advertising platforms (e.g., Google Ads, Meta Ads) is an advantage.
• A bachelor’s degree in marketing, business, communications, or a related field, or equivalent practical experience, is preferred.
• Strong analytical mindset, attention to detail, and the ability to manage multiple campaigns and deadlines effectively.