Digital Marketing Executive

TrueValue Platform; Vadodara; On-site; INR 350,000 - 550,000; Full time

Benefits offered by this job

1 paid leave per month

7 sick leaves per year

7 casual leaves per year

Training and guidance

Job summary

Techno bits Digital is seeking a Digital Marketing Executive to plan and manage digital marketing activities, including SEO, social media, paid advertising, content marketing, lead generation, and campaign reporting. The role emphasizes hands-on management of Meta Ads and Google Ads, analytics, and content strategies to drive lead flow and brand presence across digital channels.

Ideal candidates will have 1–3 years of digital marketing experience, strong communication, and a Bachelor’s degree in

Qualifications

• Proven experience in digital marketing, preferably in a similar role.
• Strong understanding of SEO, PPC, and social media marketing.
• Familiarity with Google Analytics and other marketing tools.
• Excellent written and verbal communication skills.
• Ability to work collaboratively in a team environment.
• Strong analytical skills and attention to detail.
• Bachelor’s degree in Marketing, Business Administration, Mass Communication, Commerce, IT, or a related field.
• 1–3 years of experience in digital marketing or a similar role.
• Practical knowledge of SEO, Social Media Marketing, Meta Ads, and Google Ads.
• Familiarity with Google Analytics and Google Search Console.
• Basic understanding of content marketing, lead generation, and email marketing.
• Good knowledge of MS Excel / Google Sheets for reporting.
• Digital Marketing certifications from Google, Meta, HubSpot, or similar platforms are an added advantage.

Responsibilities

• Plan and manage digital marketing activities across channels.
• Manage and optimize Meta Ads and Google Ads campaigns.
• Create and execute social media marketing strategies across platforms.
• Conduct keyword research to inform content creation and marketing strategies.
• Analyze campaign performance using Google Analytics and provide actionable insights.
• Assist in content marketing efforts to engage target audiences.
• Generate leads through various digital marketing channels.
• Prepare reports on campaign performance and present findings to the team.

Skills

Digital marketing

SEO

PPC

Social media marketing

Content marketing

Lead generation

Campaign analysis

Communication skills

Team collaboration

Analytical skills

Education

Bachelor’s degree in Marketing, Business Administration, Mass Communication, Commerce, IT, or related field

Tools

Google Ads

Meta Ads

Google Analytics

Google Search Console

MS Excel / Google Sheets

Job description

Digital Marketing Executive

Techno bits Digital is looking for a Digital Marketing Executive to plan and manage digital marketing activities, including SEO, social media, paid advertising, content marketing, lead generation, and campaign reporting.

Techno bits Digital is looking for a Digital Marketing Executive to plan and manage digital marketing activities, including SEO, social media, paid advertising, content marketing, lead generation, and campaign reporting.

Key Responsibilities

• Manage and optimize Meta Ads and Google Ads campaigns.
• Create and execute social media marketing strategies across various platforms.
• Conduct keyword research to inform content creation and marketing strategies.
• Analyze campaign performance using Google Analytics and provide actionable insights.
• Assist in content marketing efforts to engage target audiences.
• Generate leads through various digital marketing channels.
• Prepare reports on campaign performance and present findings to the team.

Requirements

• Proven experience in digital marketing, preferably in a similar role.
• Strong understanding of SEO, PPC, and social media marketing.
• Familiarity with Google Analytics and other marketing tools.
• Excellent written and verbal communication skills.
• Ability to work collaboratively in a team environment.
• Strong analytical skills and attention to detail.
• Bachelor’s degree in Marketing, Business Administration, Mass Communication, Commerce, IT, or a related field.
• 1–3 years of experience in digital marketing or a similar role.
• Practical knowledge of SEO, Social Media Marketing, Meta Ads, and Google Ads.
• Familiarity with Google Analytics and Google Search Console.
• Basic understanding of content marketing, lead generation, and email marketing.
• Good knowledge of MS Excel / Google Sheets for reporting.
• Digital Marketing certifications from Google, Meta, HubSpot, or similar platforms are an added advantage.

What We Offer

• 1 paid leave per month.
• 7 sick and 7 casual leaves per year after successful completion of the probation period
• Training and practical guidance.