Digital Marketing Executive

Kohinoor Development; Pune District; On-site; INR 300,000 - 600,000; Full time

Job summary

Kohinoor Development seeks a Digital Marketing Executive in Pune with 1-4 years of experience in real estate. You will plan and execute campaigns, manage online presence and lead generation efforts across Google, Facebook, Instagram, and more.

Responsibilities include coordinating with sales, optimizing campaigns, updating website content, and reporting performance. Strong knowledge of Google Ads and analytics is required; MS Office and digital tools proficiency is expected.

Qualifications

• Bachelor's degree in Marketing or related field.
• 1-4 years in digital marketing, preferably in Real Estate.
• Strong knowledge of Google Ads, Meta Ads Manager, SEO/SEM and Google Analytics.
• Good communication and analytical skills.

Responsibilities

• Plan and execute digital marketing campaigns across Google, Facebook, Instagram and other platforms.
• Manage social media accounts and create engaging content.
• Generate and monitor leads through digital marketing campaigns.
• Coordinate with sales for lead follow-up and campaign performance.
• Optimize campaigns to improve lead quality and reduce cost per lead.
• Manage website content and ensure regular updates.
• Monitor SEO and SEM performance.
• Track campaign performance and prepare weekly/monthly reports.
• Coordinate with creative teams for marketing creatives.
• Stay updated with latest digital marketing trends and tools.

Skills

Communication

Analytical thinking

Lead generation

Campaign optimization

Digital marketing

Education

Bachelor's degree in Marketing/Business

Tools

Google Ads

Meta Ads Manager

Google Analytics

MS Office

Job description

Job Description Digital Marketing Executive

Job Title: Digital Marketing Executive

Experience: 1-4 Years (Immediate Joiners Preferred)

Industry: Real Estate

Job Summary

We are looking for a Digital Marketing Executive with 1-4 years of experience in the real estate industry. The candidate will be responsible for planning and executing digital marketing campaigns, generating quality leads, and managing the company's online presence.

Key Responsibilities

• Plan and execute digital marketing campaigns across Google, Facebook, Instagram, and other online platforms.
• Manage social media accounts and create engaging content.
• Generate and monitor leads through digital marketing campaigns.
• Coordinate with the sales team for lead follow-up and campaign performance.
• Optimize campaigns to improve lead quality and reduce cost per lead.
• Manage website content and ensure regular updates.
• Monitor SEO and SEM performance.
• Track campaign performance and prepare weekly/monthly reports.
• Coordinate with creative agencies or internal designers for marketing creatives.
• Stay updated with the latest digital marketing trends and tools.

Requirements

• Bachelor's degree in Marketing, Business, or a related field.
• 1-4 years of experience in Digital Marketing, preferably in the Real Estate industry.
• Knowledge of Google Ads, Meta Ads Manager, SEO, SEM, and Google Analytics.
• Good communication and analytical skills.
• Proficiency in MS Office and digital marketing tools.