Digital Marketing Executive

Grainville

Gurugram District

On-site

INR 300,000 - 600,000

Full time

14 days+

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Benefits offered by this job

Paid Leave

Leave Encashment

Salary Growth as per Market Standards

Career Growth Opportunities

MNC-Level Professional Work Environment

Job summary

A leading rice processing company in Gurugram is seeking a Digital Marketing Executive. The ideal candidate will be responsible for managing SEO activities, Google Ads campaigns, and customer communications via WhatsApp and website chat. Strong experience across various digital marketing tools is required. The role offers opportunities for career growth and a professional work environment, with benefits including paid leave and market-standard salary growth.

Qualifications

Hands-on experience in digital marketing across various platforms.
Proficiency in managing Google Ads and SEO optimization.
Ability to effectively manage and respond to inquiries using WhatsApp and website chat.
Lead generation, CRO, and website conversion optimization.
WhatsApp Business API / automation workflows.
Zoho CRM to manage leads and sales processes.
Zoho Desk for ticket-based support and customer service.
WordPress site management and content updates.
Campaign funnel strategy and performance reporting.

Responsibilities

Execute SEO activities to improve website visibility.
Manage Google Ads and drive website lead generation.
Oversee WhatsApp and website chat support for client inquiries.
Support export client acquisition via digital campaigns.
Maintain WordPress website and update content.
Handle live chat via Zoho SalesIQ and WhatsApp chats.
Set up WhatsApp API workflows and templates.
Coordinate with Sales & Export teams for qualified leads.
Sync leads with Zoho CRM and keep data accurate.
Prepare weekly/monthly performance reports.
Run and optimize Google, Facebook, and LinkedIn Ads; execute remarketing.
Post updates on social platforms and support paid boosts.
Create marketing creatives with Canva; basic design in Photoshop/CorelDRAW.
Plan and execute email marketing campaigns and automation.

Skills

Digital Marketing

SEO (On-page & basic off-page)

Google Ads (Search & Display)

Website Lead Generation & CRO

WhatsApp Business API / WhatsApp Automation

Zoho CRM

Zoho Desk (ticket-based support)

Website Chat Support (Zoho SalesIQ or similar)

WordPress

Sales Funnel Strategy

Performance Marketing

Google Analytics (GA4)

Campaign Optimization & ROI Tracking

ROI Tracking

Tools

Canva

Adobe Photoshop

CorelDRAW

WordPress

Canva

Adobe Photoshop

CorelDRAW

Google Analytics GA4

Job description

Company Overview

Grainville India is a fast‑growing rice processing and export company supplying premium Indian rice to buyers across the USA, Middle East, Africa, Europe, and other global markets. We work directly with international importers, wholesalers, distributors, and private label buyers.

Job Description

As part of our expansion, we are strengthening our digital marketing, inbound lead handling, and customer communication systems to drive international B2B inquiries and improve response efficiency.

Job Role

We are hiring a hands‑on Digital Marketing Executive who will manage digital marketing execution, website inquiries, chat support, WhatsApp API‑based communication, and Zoho‑based lead & support systems. This role requires strong multitasking skills and practical experience across multiple marketing and communication tools.

Key Responsibilities

Execute SEO activities (on‑page SEO, keywords, meta tags, content optimization)
Manage Google Ads (Search & Display) for international lead generation
Drive website lead generation and improve conversion rates (CRO)
Support international (export) client acquisition through digital campaigns
Manage and update the WordPress website
Handle website live chat support using Zoho SalesIQ
Manage and respond to inquiries via WhatsApp (WhatsApp Business API), website chat, email, and social media messages
Set up and use WhatsApp API workflows, templates, and automation
Ensure timely responses to global buyers and prospects
Coordinate with Sales & Export teams for qualified leads
Sync WhatsApp, website, and chat leads with Zoho CRM
Maintain accurate lead and support data
Prepare weekly and monthly performance reports
Run and optimize Google Ads, Facebook Ads, and LinkedIn Ads
Execute remarketing and retargeting campaigns
Manage and post updates on LinkedIn, Facebook, and other platforms
Support social media promotions and paid boosts
Create marketing creatives using Canva
Perform basic design tasks using Adobe Photoshop & CorelDRAW
Design banners, ad creatives, social media posts, and website visuals
Plan and execute email marketing campaigns
Manage lists, segmentation, and automation workflows
Improve open rates, CTRs, and conversions