Digital Marketing Executive

Intricare Technologies; Gujarat; On-site; INR 300,000 - 500,000; Full time

Benefits offered by this job

Flexible working hours

Work-life balance

5 Days Working

Inc 5000 company recognition

Job summary

Intricare Technologies in Vadodara, Gujarat, is seeking a skilled digital marketer to develop robust digital marketing strategies and execute SEO, social media, and outreach campaigns to drive traffic and generate leads.

You will implement and monitor campaigns across platforms, collaborate with sales and product teams, and focus on measurable funnel improvements in a fast-paced environment.

Qualifications

• Bachelor's degree or equivalent required.
• 1+ years in digital marketing.
• Experience with SEO, social media, and paid campaigns.

Responsibilities

• Plan and execute paid campaigns based on target persona.
• Measure and analyze performance data and optimize campaigns.
• Work with sales and product marketing to develop outreach programs.
• End-to-end funnel measurement to identify gaps in the customer acquisition journey.
• Drive conversions by improving funnel impact.
• Coordinate with content and media to improve results.

Skills

SEO

Social media

PPC campaigns

Analytics

Campaign optimization

Education

Bachelor's degree or equivalent

Tools

Google Analytics

Job description

Full job description

Vadodara, Gujarat, India

About the company:

We Intricare Technologies - are a Hybrid company with multiple in-house products and client products which means our team gets to work with the latest technologies always. Just in six years, we have grown to 35+ full-time developers in Vadodara and 400+ salespeople in the USA.

About the role:

We are looking for a skilled digital marketer who can develop strong and innovative digital marketing strategies and execute SEO, Social media, and other outreach channels to drive traffic to generate leads. As part of your role, you will be involved in implementing and monitoring digital marketing campaigns across all digital platforms/networks along with planning the campaigns with key stakeholders. Our ideal candidate is someone who can thrive in a fast-paced environment and show results in campaign performance.

Responsibilities:

1. Plan and execute paid campaigns based on the target buyer persona. Understand requirements, implement, and oversee all aspects of targeted, competition-centric, digital campaigns.
2. Measure and analyze performance data of all digital marketing campaigns, identify patterns and insights, and optimize the campaigns for continuous improvement.
3. Work closely with the sales and product marketing team to develop targeted digital outreach programs.
4. End-to-end funnel measurement to understand gaps in the customer acquisition journey and identify areas of improvement.
5. Drive conversions and interest by improving funnel impact from digital marketing campaigns
6. Coordinate with content and media experts as part of campaign execution to improve marketing results to meet acquisition goals.

Why join us?

• All our products are being used by thousands of users each day which means you get to work with the latest technologies always.
• As all our products are enterprise-grade solutions so you get to work with the latest technologies to compete with the world.
• flexible working hours
• Inc 5000 company, the world recognizes us as the fastest-growing company in the US with 400+ salespeople just in the USA.
• Work-life balance
• Mental health sessions with experts.
• 5 Days Working

Experience: 1+ years

Job Type: Full-time

Location: Vadodara, Gujarat

Qualification: Bachelor's degree or equivalent

Mode of working: WFO (On-site)