Digital Lead

Schbang Digital Solution Pvt Ltd.; Delhi; On-site; INR 1,600,000 - 2,600,000; Full time

Job summary

Schbang Digital Solution Pvt Ltd. in India is seeking a dynamic Digital Lead to own digital strategy, campaigns, content, and performance across platforms. You will drive initiatives that align with brand objectives and business goals.

You will collaborate with creative, content, media, and account teams, lead campaigns across social, paid media, and analytics, and mentor junior teammates while delivering measurable impact.

Qualifications

• 5–8 years of experience in Digital Marketing, Digital Strategy, Social Media, or Integrated Marketing.
• Strong understanding of social media platforms, digital campaigns, paid media, content marketing, and analytics.
• Experience in handling brands, campaigns, and multiple stakeholders.
• Strong communication, presentation, and strategic thinking skills.
• Ability to translate business objectives into effective digital strategies.

Responsibilities

• Develop and execute integrated digital strategies aligned with business and brand objectives.
• Lead digital campaigns across social media, paid media, content, SEO, and other digital platforms.
• Plan and manage social media strategies, content calendars, and digital activations.
• Work closely with creative, content, media, and account teams to deliver impactful campaigns.
• Track campaign performance, analyse data, and provide actionable insights for optimisation.
• Manage client and stakeholder relationships, including presentations, reviews, and strategy discussions.
• Identify emerging digital trends, platforms, and opportunities relevant to brands.
• Manage multiple projects and ensure timely delivery within budgets and quality standards.
• Mentor and guide junior team members while maintaining high creative and strategic standards.

Skills

Digital Marketing

Digital Strategy

Social Media

Campaign Planning

Analytics

Client Management

Stakeholder Management

Job description

We are looking for a dynamic Digital Lead to drive digital strategy, campaigns, content, and performance across multiple platforms. The ideal candidate should have strong experience in digital marketing, social media, campaign planning, and managing client or business objectives.

Key Responsibilities

• Develop and execute integrated digital strategies aligned with business and brand objectives.
• Lead digital campaigns across social media, paid media, content, SEO, and other digital platforms.
• Plan and manage social media strategies, content calendars, and digital activations.
• Work closely with creative, content, media, and account teams to deliver impactful campaigns.
• Track campaign performance, analyse data, and provide actionable insights for optimisation.
• Manage client and stakeholder relationships, including presentations, reviews, and strategy discussions.
• Identify emerging digital trends, platforms, and opportunities relevant to brands.
• Manage multiple projects and ensure timely delivery within budgets and quality standards.
• Mentor and guide junior team members while maintaining high creative and strategic standards.

Required Skills & Experience

• 5–8 years of experience in Digital Marketing, Digital Strategy, Social Media, or Integrated Marketing.
• Strong understanding of social media platforms, digital campaigns, paid media, content marketing, and analytics.
• Experience in handling brands, campaigns, and multiple stakeholders.
• Strong communication, presentation, and strategic thinking skills.
• Ability to translate business objectives into effective digital strategies.
• Experience working with agencies, brands, or fast-paced digital environments is preferred.

What We’re Looking For

A strategic and hands-on digital professional who can own digital initiatives end-to-end, collaborate with cross-functional teams, manage stakeholders, and deliver measurable business impact.