DGS India - Mumbai - Thane Ashar IT Park / Insights & Analysis

Merkle Schweiz; Mumbai; On-site; INR 1,800,000 - 3,200,000; Full time

Job summary

Merkle Schweiz is seeking an experienced Research leader to guide end-to-end qualitative and quantitative studies across diverse markets. You will design methodologies, oversee interviews and surveys, and transform data into strategic recommendations for executive audiences.

You will mentor junior researchers, manage client relationships, and help grow the business through insight-led consulting and account expansion.

Qualifications

• 10–12 years of experience in qualitative and quantitative market research across multiple industries and global markets.
• Proven expertise in research design, consumer insights, and strategic consulting.
• Strong experience in executive storytelling, stakeholder management, and client presentations.

Responsibilities

• Lead end-to-end qualitative and quantitative research projects, from proposal development to final client presentations.
• Design research methodologies, discussion guides, questionnaires, and research frameworks aligned to business objectives.
• Conduct and oversee interviews, focus groups, ethnographic studies, usability testing, diary studies, surveys, and journey mapping.
• Synthesize qualitative and quantitative findings into compelling, executive-ready stories and strategic recommendations.
• Translate research outcomes into actionable business insights using strong storytelling and visualization techniques.
• Advise clients on appropriate research strategies and act as a trusted strategic partner.
• Manage client relationships, project delivery, timelines, budgets, and stakeholder communications.
• Develop proposals and support business development through insight-led consulting and account expansion.
• Ensure methodological rigor, quality standards, and excellence across all research deliverables.
• Mentor and guide junior researchers while fostering collaboration and capability building across mixed-method research teams.

Skills

Mixed Methods Research

Consumer Insights

Executive Presentations

Research Design

Stakeholder & Client Management

Business Development

Proposal Development

Quality Review

Problem Solving

Education

Bachelor's or Master's degree in Marketing, Psychology, Sociology, Business, Statistics

Job description

Experience:

10–12 Years in Consumer Research, Market Research, or Insights Consulting.

Key Skills:

• Mixed Methods Research (Qualitative & Quantitative)
• Consumer Insights & Strategic Storytelling
• Executive Presentations & Insight Synthesis
• Research Design & Methodology
• Stakeholder & Client Management
• Business Development & Account Growth
• Proposal Development & Research Consulting
• Quality Review & Research Excellence
• Problem Solving & Critical Thinking

Key Responsibilities

• Lead end-to-end qualitative and quantitative research projects, from proposal development to final client presentations.
• Design research methodologies, discussion guides, questionnaires, and research frameworks aligned to business objectives.
• Conduct and oversee interviews, focus groups, ethnographic studies, usability testing, diary studies, surveys, and journey mapping.
• Synthesize qualitative and quantitative findings into compelling, executive-ready stories and strategic recommendations.
• Translate research outcomes into actionable business insights using strong storytelling and visualization techniques.
• Advise clients on appropriate research strategies and act as a trusted strategic partner.
• Manage client relationships, project delivery, timelines, budgets, and stakeholder communications.
• Develop proposals and support business development through insight-led consulting and account expansion.
• Ensure methodological rigor, quality standards, and excellence across all research deliverables.
• Mentor and guide junior researchers while fostering collaboration and capability building across mixed-method research teams.

Qualifications

• Bachelor's or Master's degree in Marketing, Psychology, Sociology, Business, Statistics, or a related discipline.
• 10–12 years of experience in qualitative and quantitative market research across multiple industries and global markets.
• Proven expertise in research design, consumer insights, and strategic consulting.
• Strong experience in executive storytelling, stakeholder management, and client presentations.
• Demonstrated ability to independently manage complex research engagements and deliver high-impact business recommendations.
• Excellent communication, leadership, analytical thinking, and problem-solving skills.