Design-Led Marketing Executive

Primum Talent Group; Ahmedabad District; On-site; INR 355,000 - 426,000; Full time

Job summary

Primum Talent Group is seeking a Design-Led Marketing Executive who can translate marketing ideas and brand strategy into attractive visual content. You will work with designers, photographers, agencies, editors, and other creative teams to plan and execute high-quality marketing content.

Responsibilities include converting ideas into briefs, coordinating shoots, creating moodboards and production plans, ensuring brand consistency, reviewing content, and developing reusable templates for social

Qualifications

• 0–2 years in Marketing or Design-led roles.
• Strong visual thinking and creative reasoning.
• Ability to justify design choices.
• Experience with moodboards and shot lists.
• Understanding of social media and e-commerce campaigns.
• Good project management and coordination.
• Ability to collaborate with designers, vendors, and internal teams.
• Balance creativity with timelines and business needs.

Responsibilities

• Translate brand and marketing ideas into visual concepts.
• Collaborate with designers, photographers, editors, agencies, and other creative partners.
• Plan shoots for products, models, campaigns, social media, and marketplaces.
• Prepare moodboards, shot lists, references, props, locations, and production plans.
• Ensure all content follows brand look and quality standards.
• Review designs, photos, videos, and other content before final approval.
• Create templates for social media, e-commerce, campaigns, retail, and product launches.
• Maintain an organized library of creative assets.
• Keep track of beauty, fashion, lifestyle, and visual marketing trends.
• Coordinate with internal teams and external vendors to hit deadlines and budget.

Skills

Strong visual sense

Moodboards & briefs

Content planning

Brand marketing

Cross-team collaboration

Tools

Adobe Creative Suite

Figma

Canva

Job description

CTC: UP to 35k Kindly apply if its ok for 35 k only

About the Role

We are looking for a Design-Led Marketing Executive who can help convert marketing ideas and brand strategy into attractive and consistent visual content.

This role is not purely a graphic design role. You will work closely with designers, photographers, agencies, editors, and other creative teams to plan and execute high-quality marketing content.

Key Responsibilities

• Convert brand and marketing ideas into clear creative briefs and visual concepts.
• Work with designers, photographers, editors, agencies, and other creative partners.
• Plan and coordinate product, model, salon, campaign, social media, and marketplace shoots.
• Prepare moodboards, shot lists, references, props, locations, and production plans.
• Ensure all creative content follows our brand look and quality standards.
• Review designs, photos, videos, and other content before final approval.
• Create reusable templates and content formats for social media, e-commerce, campaigns, retail, and product launches.
• Maintain an organized library of creative assets, source files, references, and approved content.
• Keep track of relevant beauty, fashion, lifestyle, and visual marketing trends.
• Coordinate with internal teams and external vendors to ensure projects are completed on time and within budget.

Requirements

• 0–2 years of experience in Marketing, Brand Marketing, Creative Strategy, Content Production, Art Direction, or Design-led Marketing.
• Strong visual sense and creative thinking.
• Ability to understand and explain why a design or creative idea works.
• Experience with moodboards, creative briefs, shot lists, or content planning.
• Good understanding of social media, e-commerce, digital advertising, and marketing campaigns.
• Good project management and coordination skills.
• Ability to work with designers, agencies, photographers, vendors, and internal teams.
• Should be able to balance creativity, quality deadlines, and business requirements.

Good to Have

• Experience in Beauty, Fashion, Lifestyle, Luxury, Wellness, or Consumer Brands.
• Basic knowledge of Adobe Creative Suite, Figma, or Canva.
• Familiarity with photography/video production.
• Existing contacts with photographers, videographers, stylists, studios, or production vendors.