Demand Generation Specialist

OneMetric (formerly Growtomation); Gurugram District; On-site; INR 600,000 - 1,000,000; Full time

Job summary

A fast-growing consultancy is seeking an Outbound Specialist in Gurugram. The ideal candidate will develop and optimize outbound campaigns while collaborating with cross-functional teams. Responsibilities include managing multiple campaigns and coaching team members. Applicants should have 1–3 years of relevant experience and proficiency with CRM tools. This is a full-time position offering opportunities to shape impactful strategies.

Qualifications

• 1–3 years of experience in campaign management or demand generation.
• Proficiency with CRM and outbound automation tools.
• Strong understanding of sales funnel metrics and KPIs.

Responsibilities

• Develop outbound campaign plans aligned with business goals.
• Launch, monitor, and optimize multi-channel outbound campaigns.
• Coach and guide team members on outbound best practices.

Skills

Analytical mindset

Campaign management experience

Collaboration skills

Tools

HubSpot

Apollo

Sales Navigator

ZoomInfo

Job description

About us

At OneMetric, we partner with B2B businesses to optimize their go-to-market engine across technology, operations and strategy — all in service of one goal: revenue. We’ve grown from a CRM implementation shop into a full-scale revenue consultancy. Now, we’re looking for an Outbound Specialist to help us scale our sales engine through world-class outbound campaigns.

What You’ll Own

• Develop outbound campaign plans aligned with business goals and ICP
• Launch, monitor, and optimize multi-channel outbound campaigns
• Design and execute A/B tests for messaging, targeting, and cadence
• Collaborate cross-functionally to gather inputs and feedback
• Build dashboards and reports to analyze performance metrics and scale successful tactics
• Coach and guide team members on outbound best practices

What We’re Looking For

• Strong analytical mindset with 1–3 years of experience in campaign management or demand generation
• Proficiency with CRM and outbound automation tools (HubSpot, Apollo, Sales Navigator, ZoomInfo, etc.)
• Solid understanding of sales funnel metrics and KPIs
• Ability to manage multiple campaigns simultaneously
• Strong collaboration and communication skills

What You Can Expect

• Real ownership – You won’t just ship what’s asked, you’ll shape what’s needed
• High velocity, low ego – We care more about outcomes than credit
• A seat at the table – Work closely with founders and function leads

If you’re looking to do the best work of your career—and move fast while doing it—we’d love to meet you.

This isn’t just a role. It’s a chance to shape how the world sees OneMetric

Employment Type: Full-time

Work days: 5 days a week

Location: Gurgaon