D2C Website Growth Executive

Anveshan; Gurugram District; On-site; INR 900,000 - 1,500,000; Full time

Benefits offered by this job

Growth-centric role in a fast-paced D2

Cross-functional exposure

Career growth opportunities

Team learning culture

Job summary

Anveshan is seeking a proactive D2C Growth Executive to accelerate growth for our Website and Mobile App. You will partner with Product, Technology, Marketing, Design, Content, CRM, and Data teams to uncover opportunities, optimize funnels, and drive revenue growth.

The role demands strong analytical skills, hands-on CRO, and the ability to execute in a fast-paced startup environment. If you thrive on data, experimentation, and cross-functional collaboration, join us to shape the customer

Qualifications

• Bachelor's degree in Business, Marketing, Engineering, Analytics, or related field.
• Experience in D2C, E-commerce, Growth Marketing, Product Growth, or Digital Marketing.
• Strong analytical and problem-solving skills with a data-driven mindset.
• Experience working with cross-functional teams, including Product, Technology, Design, Performance Marketing, CRM, and Data.
• Hands-on experience with Shopify, Google Analytics (GA4), Excel/Google Sheets, and digital analytics tools.
• Good understanding of customer journeys, CRO, A/B testing, and growth metrics.
• Excellent communication, stakeholder management, and execution skills.
• Self-driven, proactive, and comfortable working in a fast-paced startup environment.

Responsibilities

• Drive growth initiatives across the Website and Mobile App (tech-led growth).
• Collaborate with Product, Tech, Design, Performance Marketing, CRM, Content, and Data teams to execute growth strategies.
• Identify opportunities to improve customer journeys, user experience, conversion rates, and retention.
• Work with Product and Tech teams to define, prioritize, and launch new features and enhancements.
• Analyze metrics like Revenue, Conversion Rate, ROAS, CAC, AOV, LTV, and Retention to identify growth opportunities.
• Plan and execute A/B tests, landing page optimization, feature improvements, and CRO initiatives.
• Collaborate with Performance Marketing to improve campaigns and post-click conversions.
• Monitor website and app performance, identify bottlenecks, and recommend data-driven improvements.
• Track industry trends, competitor strategies, and emerging opportunities to drive growth.
• Prepare regular reports, dashboards, and actionable recommendations for stakeholders.

Job description

About the Role

We are looking for a proactive, analytical, and execution-driven D2C Growth Executive to drive the growth of our Website and Mobile App. You will work closely with Product, Technology, Performance Marketing, Design, Content, CRM, and Data teams to identify growth opportunities, improve customer experience, and execute initiatives that increase acquisition, conversion, retention, and revenue.

Key Responsibilities

• Drive growth initiatives across the Website and Mobile App. ( tech led growth )
• (Collaborate with Product, Tech, Design, Performance Marketing, CRM, Content, and Data teams to execute growth strategies.
• Identify opportunities to improve customer journeys, user experience, conversion rates, and retention.
• Work with Product and Tech teams to define, prioritize, and launch new features and enhancements.
• Analyze key business metrics such as Revenue, Conversion Rate, ROAS, CAC, AOV, LTV, and Retention to identify growth opportunities.
• Plan and execute A/B tests, landing page optimization, feature improvements, and CRO initiatives.
• Work closely with the Performance Marketing team to improve campaign performance and post-click conversions.
• Monitor website and app performance, identify bottlenecks, and recommend data-driven improvements.
• Track industry trends, competitor strategies, and emerging opportunities to drive business growth.
• Prepare regular reports, dashboards, and actionable recommendations for stakeholders.

Requirements

• Bachelor's degree in Business, Marketing, Engineering, Analytics, or a related field.
• Experience in D2C, E-commerce, Growth Marketing, Product Growth, or Digital Marketing.
• Strong analytical and problem-solving skills with a data-driven mindset.
• Experience working with cross-functional teams, including Product, Technology, Design, Performance Marketing, CRM, and Data.
• Hands-on experience with Shopify, Google Analytics (GA4), Excel/Google Sheets, and digital analytics tools.
• Good understanding of customer journeys, Conversion Rate Optimization (CRO), A/B testing, and growth metrics.
• Excellent communication, stakeholder management, and execution skills.
• Self-driven, proactive, and comfortable working in a fast-paced startup environment.

Why Join Anveshan?

• Work on one of India's fastest-growing D2C brands.
• Own impactful growth initiatives across Website and Mobile App.
• Collaborate with cross-functional teams and gain exposure to Product, Technology, Marketing, and Analytics.
• Thrive in a high-ownership, fast-paced environment with excellent learning and career growth opportunities.